# Parham Baghestani > Design something ... Location: San Francisco, California, United States Profile: https://flows.cv/parham I'm a Product Designer with 10 years of experience (Research, UX Design & Usability), My focus on crafting a better experience and solving user's problems. Product Design, User Experience Design, Mobile Usability, User Interface, Prototyping ## Work Experience ### Principal Product Designer @ Blue Shield of California Jan 2022 – Present | San Francisco Bay Area Design Studio in Blue Shield's Health Transformation Lab ### Building @ Stealth Startup Jan 2025 – Present | San Francisco, California, United States Cursor for UXR and User Testing ### Founding Product Designer @ Thumb Zone AI Jan 2023 – Jan 2025 | San Francisco Bay Area AI powered mobile user testing, testing with synthetic user and UX audit and prediction. ### PFC Fellow @ Pear VC Jan 2024 – Jan 2024 | San Francisco Bay Area ### Senior Product Designer @ Stealth AI Startup Jan 2020 – Jan 2023 Design Tool ### Senior Product Designer @ Powerline Jan 2022 – Jan 2023 | San Francisco Bay Area AI for EV ### Design Engineer @ Shot Football Jan 2022 – Jan 2023 | San Francisco Bay Area Shot ### Curator @ Sites Jan 2020 – Jan 2023 | San Francisco Bay Area Sites: - Product Design One (https://productdesign.one) - Design System FYI (https://designsystem.fyi) - UX Roadmap (https://uxroadmap.com) - Design & UX (https://dsgnux.com) ### Design @ Aban Design & Co Jan 2020 – Jan 2022 | Palo Alto, California, United States ### Senior Product Designer @ Expentory Technologies Inc. Jan 2020 – Jan 2022 | San Francisco Bay Area Designing app and web dashboard, Increase productivity to scan medicines in a pharmacy. Created flow for exchange to be expired medicines between pharmacies. Analyzed qualitative and quantitative data and user testing with the pharmacists. ### Head of Product Design @ blu Bank Jan 2021 – Jan 2021 Lead the design team, research, and usability testing program. Worked directly with product managers and stakeholders to define product roadmap and design. ### Product Design Consultant @ blu Bank Jan 2020 – Jan 2021 ### Senior Product Designer @ blu Bank Jan 2019 – Jan 2020 Performed usability testing with the prototype and card sorting for app information architecture. Conducted user research through surveys, user interviews, and contextual inquiries. Collaborate with CX team to experience mapping such as customer journey map, user flow. ### UX Instructor @ Rahnema College Jan 2018 – Jan 2021 A UX Design Bootcamp for empowerment program by Rahnema, this course is for 7 weeks, and I teaching: Mentored students to run a design process from research to design and measuring. Facilitated workshop sessions for more than 60 students in early UX careers. Supported students in understanding user testing methodologies and practices. Taught Usability Testing, Data-Driven Design, Information Architecture & Prototyping. ### Founding Product Designer @ Flowdium Jan 2019 – Jan 2020 | Paris, Île-de-France, France DesignOps ### UX Advisor @ Simra Jan 2019 – Jan 2020 | Tehran, Iran ### Product Design Manager @ Simra Jan 2018 – Jan 2019 | Tehran Province, Iran Led product design team and work with product managers and engineers (Back-end, Mobile). Established a process for user experience improvement. Incorporated insights from user research and usability testings to finding user problems. Redesigned website and mobile app and smart TV version and internal dashboards. Improved the bounce rate from 45% to 15% and increase user’s time on site from 3 min to 10 min. ### Design Manager @ Tisa Interactive Jan 2011 – Jan 2020 | Tehran, Iran ### Co-Founder & Product Designer @ Carser Jan 2016 – Jan 2018 ### Principal UX Designer @ Karina Mobile Solutions Jan 2015 – Jan 2017 | Tehran Desiging content subscription model products for music and game apps Led UX research result toward interactive prototypes for developers ### UX Consultant @ TOSAN (Banking and Payment Solutions Provider) Jan 2016 – Jan 2016 | Tehran ### Founding UX Designer @ Jabama.com Jan 2015 – Jan 2016 ### UX Designer @ Alibaba Travels Co. Jan 2015 – Jan 2016 | Tehran Ideate, produced, and present deliverables such as wireframes and concepts to define new features. Redesigned user voucher and email receipt for flight and hotel reservation to better findability. Produced pixel-perfect final designs and developed hi-fidelity mockups for innovation design sprints. ### Staff UX Designer @ Snapp! Jan 2014 – Jan 2015 ### Senior Web Development / UX Designer @ Chargoon - چارگون Jan 2011 – Jan 2014 | Tehran An enterprise software in human resource management, finance, logistic, communication systems in 32 applications with more than 1.500.000 user and 1200 customer in Iran, I was senior web developer and mobile interaction designer in following products: Contributed to design main website chargoon.com and develop customers portal. Prototyped Didgah Mobile, and usability study for the first version of mobile apps and collect feedback. Led e-Learning program for customers, 30% reduction in on-site training by experts. Planned and led help system and training materials for 20 software, for reduction contact with support. ### eLearning Technical Administrator / Learning Experience Designer @ همكاران سيستم | System Group Jan 2009 – Jan 2011 | Tehran Working on OLAT and LMS ### Design Expert @ WorldSkills International Jan 2006 – Jan 2010 National Skills Competition ## Education ### University of Zurich ## Contact & Social - LinkedIn: https://linkedin.com/in/parhamb - Portfolio: https://parhamb.com --- Source: https://flows.cv/parham JSON Resume: https://flows.cv/parham/resume.json Last updated: 2026-04-13