• Collaborated with cross-functional teams to analyze and synthesize multi-faceted product
experience goals and business requirements.
• Expert in designing IA, process/task flows, wireframes and mockups with interaction rules and
annotations for software development, and rigorous testing to reduce defects.
• Experienced in Agile, Lean and Design Thinking Methodologies and implementing 508
accessibility guidelines in the design process.
• Implemented several applications from blue sky ideas to final design.
• Validated UI designs through usability testing (desktop & mobile) with low or high-fidelity
prototypes and iterated them as required. Analyzed user behavior with data analytics.
• Strive to find and implement a balance between user, business and technical needs.
• Integrated Axure to create high-fidelity prototypes in close coordination with visual design and
content teams. Defined reusable patterns.