# Parth Bhawalkar > Design leadership @ SeatGeek (ex-Netflix, Block, IBM) Location: San Francisco Bay Area, United States Profile: https://flows.cv/parthbhawalkar ## Work Experience ### Design Leader @ SeatGeek Jan 2024 – Present | San Francisco, California, United States ### Head of Design, Global @ Cash App Jan 2021 – Jan 2024 | San Francisco Bay Area ### Director of User Experience @ Hero Jan 2021 – Jan 2021 | San Francisco Bay Area ### Product Design Lead, Growth @ Netflix @ Netflix Jan 2019 – Jan 2021 | San Francisco Bay Area ### Product Design Lead, Studio XD @ Netflix Jan 2015 – Jan 2019 | San Francisco Bay Area I'm working on the content management system that powers the Netflix engine and helps deliver an unparalleled experience to our users whether it's on a phone or a TV. ### Managing Consultant/Lead UX Designer @ IBM Jan 2012 – Jan 2015 -Designed user experiences for a broad spectrum of companies like Google, Sirius XM Radio, Nissan Motors and Amica Insurance. - Design lead for consumer facing insurance websites, in-vehicle telematics, talent management/retention systems an adaptive learning management system for employees. - Introduced and conduced user journey workshops as a method to move teams to a user-centered, empathy model from a procedural requirements based workflow. - Communicated product ideas with varying levels of fidelity based on the project need - i.e - from user journey maps, to wireframes, to high fidelity visual designs. - Interfaced with product owners as well as engineering and was actively involved in ensuring the development of a product that maintained fidelity with the designs. ### User Experience Manager @ Sigma Aldrich Jan 2010 – Jan 2012 | Greater St. Louis Area At Sigma-Aldrich, I have the distinct opportunity to infuse user centered design as a differentiator for the science & technology marketplace. My role requires me to perform a variety of experience design related duties to ensure the successful delivery of digital products. I have led the design of several patent pending biotech & chemistry digital products, as well as best-in-class e-commerce solutions that have contributed to incremental revenue as well as top-line growth. ### User Experience Lead @ Enterprise Rent-A-Car Jan 2006 – Jan 2010 I work as a Usability Architect on both customer facing and internal applications at Enterprise. I am part of the user experience group, where I work closely with product managers, software developers, and business units to create outstanding applications that are easy to use, pleasing and enhance business growth. Past Positions Held: Sr Usability Architect: Aug 2007 to July 2009 Usability Architect: Aug 2006 to Aug 2007 ### Interaction Designer @ Nationwide Jan 2005 – Jan 2006 While at ICC, I was a usability consultant to Nationwide Insurance. My primary tasks there included conducting task analysis and contextual inquiry to understanding the different roles that professionals in the insurance industry played, and to design interfaces for the complex systems they used. I conducted usability tests and provided recommendations for improvements. I leveraged my development experience to prototype the systems for user testing and client reviews. ### Research Assistant @ Georgia Tech Research Institute Jan 2004 – Jan 2005 I am interested in developing technologies that could enhance or assist humans in performing otherwise cognitively strenuous tasks. I have had the chance to study Human-Computer Interaction at Georgia Tech and become involved in user centered design projects ranging from web-based applications, desktop applications, mobile applications to ubiquitous computing and augmented reality. I have been part of multi-disciplinary teams and have 2 years of academic experience in user-centered design as well as 3 years software development experience. ### Design Intern @ Motorola Jan 2004 – Jan 2004 My primary tasks at Motorola's user centered solutions lab involved performing a contextual inquiry and analysis into current photo sharing and browsing applications. I also designed the user interaction for a remote mobile photo-sharing application on Windows Smartphones, and prototyped a high-fidelity application using C#.NET. ### Software Engineer @ Geodesic Jan 2002 – Jan 2003 Instant Messaging development on Desktop and Mobile platforms. Developed application servers to integrate IM client with customer service database application by Computer Associates. ## Education ### Master of Science (MS) in Human Computer Interaction Georgia Institute of Technology ### Bachelor of Engineering (B.E.) in Computer Engineering University of Mumbai ## Contact & Social - LinkedIn: https://linkedin.com/in/bhawalkar --- Source: https://flows.cv/parthbhawalkar JSON Resume: https://flows.cv/parthbhawalkar/resume.json Last updated: 2026-04-05