# Parvaneh Amirahmadi > Senior Product Designer | B2B SaaS, Data-Driven UX, Design Systems | Led features adopted by 100K+ users | +45% adoption & -30% support tickets Location: Louisville, Colorado, United States Profile: https://flows.cv/parvanehamirahmadi I help B2B SaaS and IoT companies turn complex, data-heavy systems into intuitive product experiences that drive adoption, efficiency, and measurable business impact. I’m a Senior Product Designer with 6+ years of experience designing B2B SaaS platforms, analytics tools, and IoT-enabled products used by non-technical users. My strength is simplifying complexity—translating data, workflows, and system constraints into clear, scalable experiences that support both users and the business. At Housecall Pro, I led UX for reporting, insights, and invoicing experiences on a field service SaaS platform serving 200,000+ SMB customers. My work contributed to: 45% adoption growth of a core time-tracking feature that became part of daily workflows ~30% increase in engagement with analytics and reporting tools ~30% reduction in reporting-related support requests through clearer UX and onboarding 25% increase in self-service feature adoption via improved onboarding and AppCues walkthroughs I was promoted within 16 months, 8 months ahead of schedule, based on performance and cross-functional impact. Previously at Trane Technologies, I designed mobile and web experiences for IoT-enabled HVAC platforms supporting $40M+ in annual service revenue. I partnered closely with Product and Engineering to: Surface real-time equipment and sensor data into technician-friendly workflows, improving service efficiency and reducing resolution time by ~15% Reduce on-site troubleshooting time by ~30% and increase first-time fix rate by ~15% through research-informed UX improvements Build and scale a design system that reduced UI inconsistencies and design rework by ~75%, contributing 100+ components Earlier in my career, I led a full mobile app redesign at OSBeehives, improving engagement (~35%), retention (~15%), CSAT (~20%), and premium feature adoption (~20%) by simplifying AI-driven data into clear, actionable visualizations. How I work: Design for clarity in complex systems Focus on adoption, efficiency, and real-world outcomes Think in systems, not just screens Use research, data, and iteration to guide decisions Collaborate deeply with Product, Engineering, and stakeholders Core focus areas: Senior Product Design · B2B SaaS · IoT · Design Systems · Analytics Dashboards · Data-Driven Design · User Research · Prototyping · SMB & Enterprise Tools 📍 Open to Senior Product Designer roles on SaaS, platform, and data-driven product teams. ## Work Experience ### Product Designer II @ Housecall Pro Jan 2023 – Jan 2024 Owned high-impact UX initiatives across reporting, insights, and operational workflows for a B2B SaaS field service platform used by SMB owners and operators. - Drove the redesign of a data-heavy reporting and business insights experience, enabling Pros to turn fragmented metrics into clear, actionable insights for daily decision-making - Delivered a new reporting dashboard adopted by 50%+ of customers (100,000+ users), increasing engagement with analytics by ~30% - Reduced reporting-related support requests by ~30% by clarifying KPI definitions, hierarchy, and data relationships - Designed and launched a time-tracking feature redesign that drove 45% adoption growth, becoming a daily workflow for a large portion of active users - Improved onboarding and feature discovery through AppCues walkthroughs, increasing self-service feature adoption by ~25% and shortening time-to-value - Partnered closely with Product and Engineering to standardize UI components, reducing design-to-development handoff time and improving consistency across the platform Promoted within 16 months due to performance and organizational impact — 8 months ahead of schedule. Portfolio case study: designamir.com — SaaS reporting & analytics dashboard redesign adopted by 100K+ users. ### Product Designer @ Housecall Pro Jan 2021 – Jan 2023 Contributed to core product experiences supporting field service professionals, focusing on usability, workflow clarity, and adoption as the platform scaled. - Designed and iterated on customer-facing workflows across reporting, invoicing, and operational tools - Conducted user interviews and usability testing with SMB owners and operators to identify friction and inform design decisions - Created wireframes, interactive prototypes, and high-fidelity designs in close collaboration with Product and Engineering - Supported the evolution of shared UI patterns and early design system foundations as the product and teams grew - Built a strong foundation in data-informed design, cross-functional collaboration, and end-to-end product thinking This role laid the groundwork for expanded ownership, leadership, and promotion to Product Designer II. Related work featured in portfolio: designamir.com (reporting workflows & operational UX) ### Senior User Experience Designer @ Trane Technologies Jan 2019 – Jan 2021 | Broomfield, Colorado, United States Owned end-to-end UX design for mobile and web applications supporting IoT-enabled HVAC systems used by field technicians and dealers worldwide, as Trane transitioned from traditional equipment to connected, data-driven platforms. - Designed mobile and web experiences that enabled technicians to install, monitor, and diagnose connected HVAC systems in real-world jobsite conditions, supporting products tied to $40M+ in annual service revenue - Translated complex HVAC diagnostics and IoT data into intuitive, technician-friendly workflows, reducing on-site troubleshooting time by ~30% and increasing first-time fix rate by ~15% - Partnered with Product and Engineering to design connected field service workflows that surfaced real-time equipment data, improving service efficiency and reducing resolution time by ~15% - Conducted qualitative and quantitative research with dealers and technicians, including ride-alongs, field studies, and usability testing to validate designs in context - Created and maintained a scalable design system adopted across multiple product teams, reducing UI inconsistencies and design rework by ~75%; personally contributed 100+ components - Collaborated closely with engineers through implementation to ensure production-ready designs across iOS, Android, and web platforms Selected case studies: designamir.com — IoT platform UX & connected system workflows supporting $40M+ in service revenue. ### User Experience Designer @ Trane Technologies Jan 2019 – Jan 2019 | Broomfield, Colorado Designed foundational user experiences for early-stage connected HVAC products as the organization began its transition to IoT-enabled systems and digital service platforms. - Designed core workflows for technician-facing mobile applications, including system setup, diagnostics, and status monitoring - Supported usability research efforts by synthesizing findings from technician interviews and dealer feedback into actionable design improvements - Contributed to information architecture and interaction patterns that simplified complex system data for non-technical users - Worked cross-functionally with Product, Engineering, and UX Research to iterate on features rapidly and deliver production-ready designs - Helped establish early design standards that later evolved into Trane’s shared design system ### User Experience Designer - Internship @ OSBeehives Jan 2018 – Jan 2019 | Broomfield, CO Overview: Led the redesign of a consumer mobile app and analytics experience using AI-driven data to help beekeepers monitor hive health and make informed decisions. - Led a full redesign of the mobile app and analytics dashboards, transforming complex hive and sensor data into clear, actionable insights and driving ~35% increase in user engagement - Conducted user research through interviews and surveys with beekeepers, translating real-world workflows into product improvements that increased CSAT by ~20% - Designed wireframes and interactive prototypes to validate concepts with users and engineering, reducing iteration cycles and accelerating delivery - Simplified AI-generated hive health data into intuitive visualizations, improving feature comprehension and contributing to ~20% growth in premium feature adoption - Improved onboarding and first-time user experience, increasing 30-day retention by ~15% - Partnered closely with engineers to evolve mobile UX patterns and establish early design standards for a growing product This role built a strong foundation in: user research, mobile UX, data visualization, and designing for AI-powered consumer products. ### Research Assistant @ University of Colorado Boulder Jan 2015 – Jan 2016 | Boulder, Colorado Collaborated with a planning professor on a research initiative focused on improving efficiency and livability in mobile housing communities. - Conducted field research, including on-site interviews with property managers and residents, to understand operational challenges and user needs - Analyzed environmental and efficiency data across two mobile home communities to identify systemic improvement opportunities - Synthesized qualitative and quantitative findings into structured recommendations presented to stakeholders - Developed a foundation in user-centered research, stakeholder communication, and translating real-world insights into actionable solutions ### Project Coordinator - Internship @ Polira Architecture and engineering, Inc. Jan 2015 – Jan 2015 | Tehran Province, Iran Supported residential and commercial construction projects, bridging architectural plans and on-site execution. - Coordinated with architects, engineers, and site teams to ensure alignment between design specifications and implementation - Revised technical drawings in AutoCAD to reflect real-world constraints and evolving requirements - Conducted site validations to ensure design accuracy and quality standards were met This experience strengthened my foundation in systems thinking, cross-functional collaboration, and translating complex plans into real-world execution. ### Design and Build School Entrance - Contract @ Jarrow Montessori School Inc Jan 2015 – Jan 2015 | Boulder, Colorado Collaborated with a cross-functional team to design and construct a shaded entrance structure that improved safety, usability, and aesthetic integration with the existing campus. - Conducted stakeholder interviews and design workshops to understand client needs and user considerations - Evaluated site constraints through on-site assessments, integrating environmental and structural factors into the final design - Contributed to concept development, material selection, and execution planning - Participated in full project delivery from design through construction, ensuring alignment between vision and implementation This project strengthened my foundation in user-centered design, collaborative problem-solving, and translating concepts into tangible solutions. ## Education ### UX/UI immersive General Assembly ### Project Management University of Colorado Boulder ### Bachelor's degree in Architecture University of Colorado Boulder ## Contact & Social - LinkedIn: https://linkedin.com/in/parvaneh-amirahmadi - Portfolio: https://designamir.com --- Source: https://flows.cv/parvanehamirahmadi JSON Resume: https://flows.cv/parvanehamirahmadi/resume.json Last updated: 2026-04-16