# Pascal Zirn > Design, Code, Photography | Created for DreamWorks, Porsche, Sauber F1, Honda, Chrysler Location: Greater Vancouver Metropolitan Area, Canada Profile: https://flows.cv/pascalzirn Lead UX/UI Designer with 15+ years of experience designing complex, enterprise-grade products for global brands. Proven ability to lead end-to-end design processes, from discovery to delivery, while collaborating with cross-functional teams to build trustworthy and compliant solutions. Hands-on collaborator who drives execution through craft, mentorship, and a deep commitment to user-centric design. Familiar with AI powered design workflows. I combine founder-level ownership, enterprise-grade design expertise, and AI-driven workflow optimization to deliver fast, elegant, and measurable design outcomes. ## Work Experience ### Lead UX/UI Designer @ InTime Jan 2025 – Present - Leading the redesign of inTime, the scheduling and workforce management software purpose-built for Public Safety. Clients include: Metro Vancouver Transit Police, Anaheim PD, Cal Fire, San Jose PD, Calgary PD, and many more. - Streamlining mission-critical workflows for officers and leaders, focusing on cognitive load reduction and high-stress usability. ### Founder @ Crushy Social Inc Jan 2024 – Present | Vancouver, BC Architected and launched a cross-platform social networking app from 0 to 1, overseeing product vision, full-stack development, and go-to-market strategy. www.crushy.social ### Head of School of Technology & Industry Instructor @ Tamwood Careers College Jan 2023 – Jan 2025 | Vancouver, BC - Directed UX/UI, and web development programs, adopted by ~ 600 students - Managed 12 instructors, introduced feedback frameworks improving student satisfaction by ~30% - Mentored and coached hundreds of international students into design roles at companies like SAP, and Microsoft ### Senior Multidisciplinary Designer @ Side Effects AG Jan 2017 – Jan 2023 - Led UX/UI for two SaaS platforms (3D presentation & asset management), directly impacting 10K+ enterprise users. - Reduced onboarding time by 60% through a new user flow and interactive tutorial system. - Developed internal automation tools saving 10–14 hours per week per designer. ### Visual Development Artist @ DreamWorks Animation Jan 2019 – Jan 2019 - Created futuristic interfaces and motion graphics for Fast & Furious: Spy Racers (Netflix). - Developed motion prototypes that directly informed final cinematography choices. - Collaborated with art director and producers while meeting strict deadlines. ### Lead UX/UI Designer @ TX Group AG Jan 2013 – Jan 2017 | Zurich, Switzerland - Unified five newsroom platforms into a single publishing suite used daily by 300+ editors. - Increased editorial efficiency by 200%, saving approximately 30,000 work hours annually. - Defined adaptive mobile workflows that later became the group’s responsive design standard. - Collaborated directly with C-level stakeholders to align design strategy with digital transformation goals. ### Lead Web Designer @ INM Jan 2012 – Jan 2013 | Wetzikon ## Education ### Apprenticeship in Graphic Design 601 Media Design ### Course in Public Speaking TED Masterclass ### Bachelor of Education - BEd in Animation Animation Mentor ## Contact & Social - LinkedIn: https://linkedin.com/in/pascalz - Portfolio: https://www.pazi.ca --- Source: https://flows.cv/pascalzirn JSON Resume: https://flows.cv/pascalzirn/resume.json Last updated: 2026-03-31