•Increased customer engagement and lifted affiliate sales by 15% by developing a Creator Recommendation Service that provides 50K+ content creators with custom product promotion recommendations using Java, React, Typescript, & AWS.
•Reduced manual data processing time from 6 to <2 hours by driving the automation of workflows for the data science team, including the streamlining of CSV file validation, processing, and uploads into S3 buckets using AWS Cradle.
•Identified, diagnosed, and resolved the root cause of critical production issues during on-call rotations, including resolving dependency upgrade failures disrupting promo code creation to restore functionality within SLAs.
•Migrated legacy Marketing Promo Code (MPC) services to new APIs to modernize infrastructure, increase reliability and maintainability, and ensure alignment with Amazon's broader infrastructure modernization efforts.