# Pedro Nakazato Andrade > Product Designer at Meta Reality Labs. Previously Design Lead at IDEO. Location: San Francisco Bay Area, United States Profile: https://flows.cv/pedronakazatoandrade Pedro builds to think, leading and elevating the overall design quality of the projects he is part of by creating and bringing to life enhanced user experiences. Pedro has deep skills in a suite of tools to illustrate the nuances of interface behaviors and how they play out over time through high resolution prototypes. Prior to Meta, Pedro was at IDEO as Design Lead, helping clients to see what their customers need and which are their expectations. Looking into peoples life’s, problems and daily routines is a way to answer important questions and find opportunities to design meaningful concepts. Prior to IDEO, Pedro worked as an interaction designer to create a design culture at Microsoft Research Asia by crafting user experiences for current and future hardware and software technology. Together with researchers and developers he led and collaborated on user-centered projects, creating new design opportunities for body, face and voice recognition. He also has successfully designed and produced video scenarios that envision new contexts of use He has a passion for storytelling, video making and photography. He holds three Brazilian design awards and a iF Design Award. ## Work Experience ### Product Designer, Meta Reality Labs @ Meta Jan 2020 – Present | Burlingame, California, United States ### Design Lead @ IDEO Jan 2019 – Jan 2020 | San Francisco Bay Area At IDEO, Pedro builds to think, leading and elevating the overall design quality of the projects he is part of by creating and bringing to life enhanced user experiences. Pedro has deep skills in a suite of tools to illustrate the nuances of interface behaviors and how they play out over time through high resolution prototypes. At IDEO he is also one of the IxD community leaders, helping to bring knowledge, inspiration and building the space for Interaction Designers to share and have a voice at IDEO. ### Principal Interaction Designer @ IDEO Jan 2017 – Jan 2019 | San Francisco, California ### Senior Interaction Designer @ IDEO Jan 2015 – Jan 2016 | San Francisco Bay Area At IDEO, Pedro has worked with interdisciplinary teams in areas as diverse as healthcare, retail, education, finances and human computer interaction. His focus is to bring to life enhanced experiences for clients and their customers through storytelling and designing UI behaviors. ### Interaction Designer @ IDEO Jan 2012 – Jan 2014 | San Francisco Bay Area Designing and crafting user experiences around products, services, environments and software. Interface design. Rapid prototype building /concept visualization. Design research, user research and validation testing. Design documentation to communicate vision to clients. ### Interaction Design intern @ Microsoft Research Asia Jan 2011 – Jan 2011 Led and collaborated on user driven and technology driven projects for body, face and voice recognition. Produced video scenarios that envision new contexts of use of Microsoft technology ### Project Leader and Interaction Designer @ Insitum Strategy Innovation and Research Jan 2010 – Jan 2011 Led cross-functional teams to design and deliver innovative solutions, driving business growth through human-centered design and strategic research. Applied design thinking methodologies to craft intuitive user experiences, informing product and service strategies for top-tier clients. About the company: Insitum was acquired by Accenture in 2020. Specifically, the acquisition was announced on September 14, 2020. With this acquisition, Insitum's innovation and design capabilities were integrated into Accenture's Industry ### Industrial Designer @ Tátil Design Jan 2007 – Jan 2008 Designed interactive product experiences and promotional materials for top-tier clients like Philips and Nokia America Latina, driving engaging user interactions and brand storytelling. Developed innovative solutions that merged physical and digital product design, enhancing customer experiences and client business outcomes. ### Industrial Designer @ Indio da Costa A.U.D.T Jan 2006 – Jan 2007 Product development. Mass consumption products to the most different market segments. Field research; creation, first concept ideas and sketches; 3D modeling, rendering and presentation; technical detailing. ### Industrial Designer @ Projekta Montadora de Stands Jan 2005 – Jan 2006 Stand design for fairs and events. Graphic Design ### Industrial Designer Intern @ Chelles & Hayashi Design Jan 2003 – Jan 2003 Mockups and prototypes. Field research, sketches and concept ideas ## Education ### Interaction Design Programme Copenhagen Institute of Interaction Design Jan 2009 – Jan 2010 ### BA in Product Design Centro Universitário Belas Artes de São Paulo Jan 2000 – Jan 2003 ## Contact & Social - LinkedIn: https://linkedin.com/in/nakazato - Portfolio: http://pedroandrade.com - Portfolio: http://ideo.com --- Source: https://flows.cv/pedronakazatoandrade JSON Resume: https://flows.cv/pedronakazatoandrade/resume.json Last updated: 2026-03-30