# Peter Crandall > Product Designer & Creative Lead | Tapestry | Waymo | Google | Apple | Hollywood Agencies Location: Palo Alto, California, United States Profile: https://flows.cv/petercrandall Extensive experience in product design and entertainment. Currently working in Silicon Valley at startups + major tech companies. • Product Design • Design Systems • Prototyping • Autonomous Vehicles • In-car and mobile app experiences with 100+ patents. • Designed the 3D Car View in Waymo cars from ground up, starting with Google Firefly, completed with Jaguar iPace. Previously worked in Hollywood at major television networks + film studios. • Creative Direction • Film/TV titles • Visual + Motion Design • Brand Design • Storytelling ## Work Experience ### Principal Designer • Tapestry @ X, the moonshot factory Jan 2025 – Present | Mountain View, California ### Principal Designer • Product development • Design systems • Creative direction @ Ghost Autonomy Jan 2023 – Jan 2024 | Mountain View, California ### Staff Product Designer • In-car experience • Design systems • Creative direction @ Waymo Jan 2016 – Jan 2023 | Mountain View, California ### Senior Product Designer • Google Self-Driving Car Project • Google X @ Google Jan 2014 – Jan 2016 | Mountain View, California ### Senior Product Designer • Google+ @ Google Jan 2013 – Jan 2014 | Mountain View, California ### Senior Designer • Marcom • iOS 7 Launch • Apple Store Displays @ Apple Jan 2011 – Jan 2013 | Cupertino, CA ### Designer • Broadcast design • TV show opening titles @ FX and Fox Cable Networks Jan 2007 – Jan 2011 | Los Angeles, California ### Designer • Film title design • Movie trailers @ Picture Mill Jan 2008 – Jan 2011 | Hollywood, CA ### Designer • Movie trailers • Film titles @ mOcean Jan 2009 – Jan 2010 | Los Angeles, California ### Designer • Film & TV titles • Commercials @ Motiv Films Jan 2007 – Jan 2010 | Santa Monica, CA ### Designer • Film title design • Broadcast design @ Stun Creative/Buster Design Jan 2005 – Jan 2009 | Los Angeles, California ### Designer • Broadcast design • Commercials @ Disney ABC Television Group, Prospect Studios Jan 2005 – Jan 2007 | Los Angeles, California ### Designer • Broadcast design @ E! Networks Jan 2003 – Jan 2005 | Los Angeles, California ## Education ### Bachelor of Fine Arts (B.F.A.) in Computer Arts Savannah College of Art and Design ### Computer Arts Rensselaer Polytechnic Institute ### Fine/Studio Arts in General Hudson Valley Community College ## Contact & Social - LinkedIn: https://linkedin.com/in/renderitup --- Source: https://flows.cv/petercrandall JSON Resume: https://flows.cv/petercrandall/resume.json Last updated: 2026-04-13