Growth & Verification

Reimagine how our members go through verification within the application process. Develop solutions that take the end-to-end growth experience into consideration. Understand the bigger picture—not just growth and verification—in order to gain context when tackling problems. Experiment and learn as often as possible in order to communicate to stakeholders and apply findings to new and existing problems.

Vision 

Help develop the north star experience for the LendingClub organization. Create an interactive prototype to be presented to the first ever board of directors meeting attended by Product and Design. Communicate the north star experience to other designers as a way to bridge the present and future.

Mentorship

Mentor 2-4 designers to assist with the growth of the design team. Create a safe space to discuss company and career themes. Teach technique and best practices when creating, presenting, and delivering creative work. Act as a soundboard and partner as designers navigate through their careers.

Visual Design

Unify the visual design language across entire line of digital products. Work with Product Managers, Interaction Designers, and stakeholders to help solve complex usability problems. Audit and inventory existing components to prioritize and redesign. Standardize components for easy utilization by other designers and developers.

Brand Design

Modernize the brand identity to better reflect the company’s ambitions and goals. Create structure for other designers to create consistently branded assets. Update front-door websites and templates to reflect the brand.

Mentor & Teacher

Mentor 4 designers—some overseas—to level up their skillset in their area of design (communication design or product design). Teach technique and best practices when creating, presenting, and delivering creative work.

Highlights

Mobile App Design

Design and deliver the visual of the iOS and Android experiences, including animation and motion design. Significantly contribute to the UX design of three wearables. Solve problems unique only to a hardware/software product. Deliver designs to a wide variety of engineers.

User Experience Design

Conduct and observe user testing sessions to garner insights and define problems. Develop and test hypotheses through user testing. Prototype interface ideas to validate its efficacy as a solution. Report findings back to the team and executive group to ensure the product follows the roadmap.

New Product Development

Contribute to the launch of three wearable products into the market. Design and develop two category-defining products from the ground up. Conduct, observe, and study user interviews to help define focused personas. Create a design language other designers can utilize. Track the progress of products by following customer response and NPS scores.

Brand Design

Design and develop original logo and brand identity. Define, facilitate, and oversee the evolution of the products’ visual language as the company grows. Ensure consistent visual system across public-facing communication mediums such as ads, websites, and printed materials.

Product Photography/Videography

Responsible for high quality, beautiful photos and videos of Lumo’s line of wearable devices and accessories. Shoot and process assets to be used in both marketing and product collateral such as web pages, packaging, and mobile app design.

Mentor

Guide and collaborate with junior designers to grow their skills and develop their abilities. Create a safe space to discuss company and design themes. Support and encourage the development of style within brand guidelines.