• Refactored UI to improve scalability

• Developed pre-experiment chat room using Javascript to maintain engagement during user onboarding phase

• Reduced time spent in user onboarding phase by 30%

• Accelerated the launch of Rossi & Rei, an ecommerce fashion startup that connects customers with the artisans of it luxury knitwear and accessories

• Designed and developed product and home pages on website

• Worked directly with founder on brand strategy, marketing, influencer outreach, and photo/video briefs