# Pilipda (Soda) Samattanawin > 0→1 Product designer Profile: https://flows.cv/pilipda Product design portfolio: https://studiopopfizs.com/ I’m a product designer with six years experience across AI, consumer product, SaaS and more. My superpower is being generalist: I’m comfortable moving between product thinking, visual design, and adapting to whatever the team needs most at a given moment. I love connecting dots between designers, engineers, and stakeholders so the product stays coherent and user‑centered, not just “shipped.” Recently, I was at Duckbill, building product that helps you delegate the soul-crushing stuff so that you can get back to doing important things. For side projects: https://www.instagram.com/studio.popfizs/ ## Work Experience ### Product Designer @ Duckbill Jan 2022 | Boston, MA - 170% membership growth (1,800 members by mid 2024), maintained 95% retention, defined core tasks that drive value to users, achieved gross margin breakeven - Partnered with engineering to launch mobile apps and ensure clear design handoffs, improving developer satisfaction. - Shaped the design system that unified the web and mobile experience. - Led design decisions along with PM to help users delegate by: integrate LLM to ask follow-up questions during task in-take, showcase trending tasks for inspiration, ask AI scan their calendar and suggest repeating tasks, LLM sets task on repeat if user rates the task as 5 stars, sends user weekly tasks based on their task history, preferences or events. ### Freelance Product Designer @ Zero To Design Jan 2022 – Jan 2023 | London Area, United Kingdom We partner with startups and scale-ups that understand world class Product Design affects the business bottom line. ### Web & Product Designer @ Otis AI Jan 2021 – Jan 2022 | New York, New York, United States - Led comprehensive onboarding website redesign and brand strategy implementation, delivering measurable product impact: 7% decrease in post-signup drop-offs and 5% increase in users successfully launching campaigns. - Partnered with creative director to develop visual brand identity and guidelines, translating complex product concepts into clear, accessible web experiences for 1,000+ SMB users. - Owned brand expansion across strategic partnerships (QuickBooks, DoorDash, etc.), translating brand guidelines into polished marketing materials and ensuring visual consistency across high-stakes collaborations. - Served as sole designer across product and marketing, collaborating directly with engineering and creative leadership to align product design, brand expression, and partnership marketing strategy. ### Product Designer @ Otis AI Jan 2021 – Jan 2021 | New York, United States ### Product Designer & Brand Strategist @ Whatnot Innovation & Startup Studio Jan 2021 – Jan 2021 | Bangkok, Bangkok City, Thailand - Collaborated with another UX designer and an engineering team to design and ship a property bidding platform for 500+ property owners and real estate companies - Consulted and designed a high-fidelity mockup and prototype of their B2B and B2C landing pages for an all-in-one travel organization's internal team - Led creative direction, design, and prototype for a new mobile app feature; Enabled experiences around the city to gain revenue during COVID. ### UX/UI Designer @ Chanceupon Jan 2020 – Jan 2021 | Singapore, Singapore Worked closely with project manager and a senior designer in establishing a design system for a global mining organization ### UX/UI Designer @ THIS IS! Digital Media Group GmbH Jan 2019 – Jan 2020 | Bangkok Metropolitan Area, Thailand - Contributed to agency growth from 2-person design team to team of 1 senior + 3 junior designers, establishing design systems across diverse projects (AR/VR architecture, European government dashboards, virtual event programs) - Collaborated across distributed international teams (including Germany-based leadership) through clear design documentation and asynchronous communication, ensuring accurate implementation across complex digital platforms. ## Education ### Bachelor of Architecture - BArch Archip - Architectural Institute in Prague ## Contact & Social - LinkedIn: https://linkedin.com/in/pilipda - Portfolio: https://studiopopfizs.com - Email: mailto:pilipdasam@gmail.com --- Source: https://flows.cv/pilipda JSON Resume: https://flows.cv/pilipda/resume.json Last updated: 2026-04-16