# Pooja Thacker > Product Design Leader | Design Coach | Chief Happiness Officer Location: San Francisco Bay Area, United States Profile: https://flows.cv/poojathacker Proactive and detail-oriented, product design leader with 10+ years of experience in human-centered design at agencies, start-ups and corporations. People-person with boundless energy, always striving for the happiness and well-being of the team. My design process starts and ends with people right from understanding my target audience to making sure they have a pleasant user experience. I treat every project, whether small or big, with equal importance and undying passion. ## Work Experience ### Product Design Manager | Culture Champion @ Shipt Jan 2022 – Present ### Senior Product Designer @ Shipt Jan 2021 – Jan 2022 | San Francisco Bay Area ### Design Coach @ adplist.org Jan 2021 – Present | San Francisco Bay Area ### Senior Product Designer @ McAfee Jan 2018 – Jan 2021 | Santa Clara ### UX Designer @ CloudMondo, Inc Jan 2017 – Jan 2017 | Santa Clara, California Work collaboratively with a team of designers, developers, product managers and senior executives to identify key user flows and tasks based on product requirements. Define gestures & interactions; create wireframes, develop low/high fidelity prototypes and mockups for mobile/web application flows. Conduct collaborative design sessions and present design solutions to business stakeholders during the design lifecycle. Establish design patterns and guidelines for better user experience and consistency. Work closely with development team to ensure design specs are implemented accurately. ### UX Consultant @ ShiftLeft Inc Jan 2017 – Jan 2017 | Santa Clara Designed surveys and personas, conducted user interviews and performed usability tests for product prototypes. Worked on company branding and client presentations ### UX Consultant @ Madison Reed Jan 2016 – Jan 2016 | San Francisco Designed surveys, conducted user interviews and performed usability tests for Madison Reed’s current website. Based on key insights from this research, created wireframes and a visual mock up for the mobile website. ### UX Design Projects @ General Assembly Jan 2016 – Jan 2016 San Francisco Bike Coalition: Conceptualized a UX design strategy to increase member engagement for SFBC. Research tools included surveys, interviews, contextual inquiry, personas, competitive analysis, usability testing and design studio which led to a solution that included a redesigned e-blast, wireframes, concept for mobile app and community outreach. The Toy Box: Designed an e-commerce website for a brick and mortar toy store with a focus on information architecture and intuitive checkout process. Created user flows, site map, wireframes and a clickable prototype based on stakeholder interviews and user personas. ### Senior Visual Designer @ Strategic Education Research Partnership Jan 2013 – Jan 2016 | San Francisco Bay Area Conceptualized and implemented all major print and web projects, which comprise of logos, brochures, books and eBooks, illustrations, icons, badges, style guides, visual content for newsletters, blogs, and press releases. Designed and executed two of SERP’s flagship products for middle school students across the globe by conducting user studies, sketches, user flows, wireframes, mockups, visual designs while consistently iterating with a cross-functional team. Revamped existing SERP products, significantly improving user experience, design cohesiveness and student engagement. ### Freelance Visual Designer + Doodler @ Independent Design Professional Jan 2004 – Jan 2016 Designed print collateral, instore graphics, wedding and event invitations, brochures, presentations and packaging for private and corporate clients ### Designer @ IE Design + Communications/MIXT Studio Jan 2010 – Jan 2013 Conceptualized and fabricated a variety of projects ranging from designing board games & packaging, to creating brand identity, brochures, annual reports, advertisements and graphic standards Illustration + doodles for MIXT Studio ### Design Intern @ Warner Bros. Consumer Products Jan 2009 – Jan 2009 Assisted the Design Director in developing the 2011 spring-summer seasonal trends style guide. The style guide reflects current consumer attitudes and upcoming trends in fashion and lifestyle. This will serve as a guiding document for designing all consumer products such as apparel, accessories, shoes and stationery. Assisted the Production Manager in designing a style guide for the Korean character, Pucca. ### Senior Graphic Designer @ Grandmother India Jan 2007 – Jan 2007 Led various print projects from conceptualization to final execution — this involved developing initial concepts, reviewing them with clients, preparing production-ready files, supervising print process, and actively participating in new business pitches. Projects included print and outdoor advertising, brand identity, instore graphics, invitations, event graphics and packaging with a strong emphasis on fashion and hospitality brands ### Student @ Srishti School of Art, Design and Technology Jan 2004 – Jan 2006 ### Design Intern @ Design Temple Pvt Ltd Jan 2005 – Jan 2005 Conducted extensive research and developed concepts for brochures, publications and a do-it-yourself yoga kit ## Education ### Mobile Interface Design in Visual Design for the Web UCSC Silicon Valley Extension ### BFA in Design University of Mumbai ### MA in Graphic Design California State University, Fullerton ### Designing Research Techniques Cooper Professional Education ### UX Design General Assembly ### Visual Communication Srishti School Of Art & Design ### Visual Design for the web UCSC Silicon Valley Extension ## Contact & Social - LinkedIn: https://linkedin.com/in/poojathacker --- Source: https://flows.cv/poojathacker JSON Resume: https://flows.cv/poojathacker/resume.json Last updated: 2026-04-13