# Pooria Sohi > Director for Marketing and ID, Managing partner for genAI solutions to creative problems, ocassionally found designing for Automotive Location: San Francisco, California, United States Profile: https://flows.cv/pooria Creator and designer of the worlds first fully additively manufactured prosthetic used at the Paralympic Games. Experienced Industrial Designer, strategic partnerships and collaborations developer. I focus on the intersection of future technologies and rapidly deployable innovations. Also working on a PhD in additive manufacturing applications. ## Work Experience ### Head of Industrial Design @ MurphyMcKenna Construction, Inc. Jan 2025 – Present | San Francisco Bay Area ### Managing Partner @ Gyroscope AI Jan 2024 – Present | Oakland, California, United States ### Creative Technologist @ Sohididthis Jan 2023 – Present | San Francisco Bay Area SohididThis is a design studio and creative services bureau started by Pooria Sohi. A spiritual successor to TwoZeroFiveTwo, Sohididthis works with clients of all scales, to deliver products, ideas, and consultation services in the consumer, sports, medical and automotive industries. ### Director of Marketing and ID, AMER @ Final Aim, Inc. Jan 2024 – Jan 2025 | San Francisco Bay Area • Led the development and execution of comprehensive marketing strategies to drive growth and brand awareness in the AMER region. • Collaborated with strategic creative partners to amplify brand presence and foster innovation. • Nurtured relationships with US-based customers and clients to align their needs with business objectives. ### Product Marketing Manager @ Autodesk Jan 2020 – Jan 2023 | San Francisco Bay Area ### iconic projects lead, industrial designer @ Autodesk Jan 2015 – Jan 2020 | London, United Kingdom Lead iconic projects initiative within the evangelist team, identifying brand partners to work on thought leadership through practice, demonstrating how emerging technologies will disrupt established product practices ### Founder and Creative Director @ 2052 Jan 2013 – Jan 2016 | Makerversity, Somerset House, London Founded in 2013 in response to the emergence of AM technologies, TwoZeroFiveTwo became a leading creative agency in all things design. Leading a team of 20 creatives across multiple disciplines, TwoZeroFiveTwo worked on everything from consulting in design and manufacturing, to interaction design and music videos for emerging artists. All projects were connected by the narrative and philosophy of our founders: creativity belongs everywhere, especially where we don't expect to find it. ### Architecural Designer, Residential lead @ 32 Design Architects Jan 2012 – Jan 2013 Led residential projects for a boutique architectural practice in London, working on luxury homes, for clients looking for something beyond the ordinary ### Architectural Design lead, International projects @ Softcore Architects Jan 2009 – Jan 2010 | Paris Area, France one of 3 leads for a team of 9, working on ambitious and iconic architectural designs. Focusing on the intersection of emerging manufacturing technologies and practicality of livable, usable spaces. ## Education ### Doctor of Philosophy (PhD) in 3D printing and Design Royal College of Art ### Masters in Architecture University for the Creative Arts ### Bachelor of Arts (BA) in Architecture De Montfort University ## Contact & Social - LinkedIn: https://linkedin.com/in/pooriasohi - Website: http://www.sohididthis.com --- Source: https://flows.cv/pooria JSON Resume: https://flows.cv/pooria/resume.json Last updated: 2026-04-05