As a Product Designer specializing in subscriptions and monetization, I focus on intuitive user flows, accessibility, and engagement optimization. I drive design consistency across console, mobile, and web platforms, streamline purchase and upgrade journeys, ensure compliance with global standards, and balance player needs with business goals to shape subscription and cloud experiences used by millions worldwide.

• All-New PlayStation Plus (Essential / Extra / Premium Launch) – Public Launch, June 2022

• EA Play Subscription (Design Lead – UX Optimization & Feature Evolution) – Ongoing

• GTA+ Subscription – Rockstar Games (Design Lead) – Console Integration & Expansion, September 2023

• PS5 Cloud Streaming (Design Lead – PlayStation Plus Premium) – Public Launch, October 2023

• Ubisoft+ Classics (Design Lead – Standalone Subscription) – Public Launch, March 2024

• Produced original 3D Assets equipped with animation using Blender.

• Collaborated in a team and deployed an immersive AR experience that expands awareness to a local mural in the East L.A community.

Collaborated with various clients independently as a graphic designer serviced a variety of businesses with branding and various designs from business cards to menus.