• Led the build of an AI-powered image and video processing pipeline that fully automated ad compliance review, enabling business and ops teams to validate creative assets and cutting time-to-market by a third.

• Designed and built a digital ad specification platform from the ground up — including a creative template library and a pre-built connector suite covering all major cloud storage providers.

• Built a multi-stage workflow that automated the full creative intake and ad trafficking process across On- and Off-Platform channels — from asset ingestion and compliance validation through to delivery on Google Ad Manager and DV360.

• Built a proof-of-concept agentic AI system that autonomously applies ad spec rules and flags compliance issues — reducing manual creative-ops dependency and setting the stage for AI-driven ad ops at scale.

• Architected a subscription platform from scratch using a rule engine and cloud-native technologies, driving a 30%+ reduction in cancellation rates.

• Led the team to decouple the eCommerce storefront (headless architecture), separating UI and Search modules — reducing average time-to-market for new features by 30%.

• Containerized the application and led infrastructure migration to Google Kubernetes Engine, cutting server startup time by 50%.

• Enhanced eCommerce search capabilities using Solr, resulting in measurable improvements in search and commerce conversion rates.

• Grew the engineering team from 5 to 20 developers while actively mentoring junior and mid-level engineers.

• Developed software processes and automated handlers for recurring-order issues, generating an annual revenue uplift of $1 million.

• Introduced SRE practices that reduced operational toil by 200 hours, cut critical incidents by 15%, and lowered application error rates by 80%.

• Designed and automated data correction jobs based on business rules, reducing 4xx/5xx error rates by 65%.

• Led SRE L2 and L3 teams across three consecutive Thanksgiving seasons with zero major incidents.

• Developed and enhanced B2B and B2C features and microservices for the client's eCommerce and IoT platforms.

• Led the integration for Amazon auto-replenishment of pods, expanding the subscription ecosystem.

• Led requirement analysis, design, estimation, and development for a major initiative unifying seven in-house storefronts into a single platform using SAP Hybris.

• Implemented payment gateway integrations with Chase Paymentech, Authorize.net, and PayPal.

• Built the production support framework and established site health processes.