# Prisca Pan > Building Unfram_d | Turning walls into asset classes Location: San Francisco, California, United States Profile: https://flows.cv/priscapan Unfram_d is a concierge platform rethinking how art lives in space. We work with architects, developers, wealth management firms and collectors to place investment-grade art into buildings and homes with intention—treating art as both cultural infrastructure and a long-term asset. ## Work Experience ### Founder @ Unfram_d Jan 2025 – Present | San Francisco, CA Unfram_d turns walls into assets through curated, investment-grade art that brings culture into homes and offices. Collectors get expert guidance from discovery to resale—including research, vetting, negotiation, and portfolio tracking—so they can build wealth while elevating their space. ### Senior UX Designer @ Apple Jan 2022 – Jan 2024 ### Founder @ Peer2Peer Jan 2023 – Jan 2024 | San Francisco, California, United States A Peer-to-peer referral platform for senior software engineers based in the bay. Made over 2.3K introductions. Grew Peer2Peer Prattle since March with 7K subscribers. Our audience is 74% based in the Bay Area, been to the top 50 CS schools, and have a blend of tier 1 startups with big tech experience. We shared hard-earned experiences about startups, career growth, launching MVPs and more: https://peer2peerprattle.substack.com/ ### Founder Fellowship ODF 21 @ On Deck Jan 2024 – Jan 2024 | San Francisco, California, United States ### Senior Product Designer, New Products @ Shippo Jan 2021 – Jan 2022 | San Francisco, California, United States 0-1 Tracking 1-2 Insurance, Spend Analytics, Billing ### Product Designer, New Products @ Opendoor Jan 2019 – Jan 2021 | San Francisco, California Contributed to new products launch in the 0-1 space. End-to-end design cycle. ### Head of Design & Research @ AutoFi Jan 2019 – Jan 2019 | San Francisco, California Oversee end-to-end design cycle. Influence scaling of business through design ### Lead Product Designer @ AutoFi Jan 2018 – Jan 2019 | San Francisco Bay Area ### Sr Product Designer @ AutoFi Jan 2018 – Jan 2018 | San Francisco, California ### UX Design Lead - Growth @ AppDynamics Jan 2017 – Jan 2018 | San Francisco Bay Area Trailblazing UX efforts on www.appdynamics.com. Leading design, research and strategy. Recent website relaunch has seen an average of 10% increase in sessions, page views, and 20% decrease in bounce rate within a month. Educate the value of UX department wide via design thinking workshops and lunch n learns. Influence senior leadership via actionable insights driving clear outcomes. ### Product Designer @ KITE Solutions Inc. Jan 2016 – Jan 2017 | San Francisco Bay Area Define MVP and feature roadmap with the Head of Product Gather user feedback Collaborate with sales and marketing teams on strategy Write user stories and use cases in JIRA Collaboration with development DM me for portfolio. ### UX/UI Designer | Shopping Experience @ eBay Jan 2015 – Jan 2016 | San Jose / San Francisco, California Search & View Item Pages for desktop, mobile web and iOS app. ### UI/UX Designer | Growth UX @ Salesforce Jan 2015 – Jan 2015 | San Francisco, CA Mastermind behind the UI/UX vision of Dreamforce App- Web, IOS, Android, Apple Watch Salesforce Store Help and Training Mobile App- 1.5 weeks from design to development to meet Dreamforce release. ### Freelance UX Designer @ Self-Employed Jan 2013 – Jan 2014 | San Francisco Bay Area Working with Startups in spaces such as advertisement technology, B2B, education technology, energy, consumer products and search engines: BrandingBigData Sixty.me QuikiTech Bay Efficiency Betabrand Responsibilities include brainstorming, wireframing, high fidelity mock ups. ### Director @ MTAC-SF Branch Jan 2012 – Jan 2014 ### Co Founder @ Skednote (Ed-Tech Startup) Jan 2013 – Jan 2014 Client management tool for teachers to keep track of students' progress, communicate with parents, record milestones, and improve retention rates. Duties include Pitching, pitch deck, pitch video, rallying potential investors and clients, and wireframing. ### Piano Faculty @ CSMA Home of the Arts for All Jan 2011 – Jan 2014 | Mountain View, Ca Workshops Give workshops biannually on music-related subjects to students: Sound Sampler, Note-Reading, Rhythm, Performance Technique, Performance Anxiety Group and Private Lessons Private: Prepare students for Associated Board of the Royal School of Music and Certificate of Merit exams Group: Instruct different age of beginners: 6-7, and 8-10 in groups of 5. Develop syllabus for the courses Create curriculum Incorporate creative ways of learning ### Student @ General Assemb.ly Jan 2014 – Jan 2014 ## Education ### Bachelor of Arts (B.A.) UCLA ### Professional Development in User Experience Design General Assemb.ly ## Contact & Social - LinkedIn: https://linkedin.com/in/prisca-pan - Portfolio: https://www.unframdart.com --- Source: https://flows.cv/priscapan JSON Resume: https://flows.cv/priscapan/resume.json Last updated: 2026-04-13