# Priyanka Shetye > Design Leader at Broadcom Location: San Francisco Bay Area, United States Profile: https://flows.cv/priyankashetye I help organizations achieve business goals by delivering impactful user experiences that go beyond just beautiful UI. I have 14+ years of experience designing and managing design teams and am always looking to connect with people who share the same passion and love for design. ## Work Experience ### Design Leadership @ Broadcom Jan 2023 – Present ### Senior Product Design Manager @ VMware Jan 2023 – Present - Lead a global team of excellent UX designers that deliver the designs for VMware's Data Storage, Data Protection and Data Services products. - Merged design teams from two different acquisitions. - Streamlined multiple cross product experiences through my design team. - My team has improved the experience beyond just the core product UI to increase product adoption and consumption. ### Product Design Manager @ VMware Jan 2019 – Jan 2023 | San Francisco Bay Area - Managed the design teams for vSAN, VCF and vSphere Lifecycle Manager - Refined the design process which was adopted by the entire central UX team of 200 - Came up with OKR workshop to help adopt the OKR process drive design priorities - Paired designers across products to create unified experiences. ### Staff Product Designer (Lead Designer) @ VMware Jan 2019 – Jan 2019 - Led the designs for vSphere Lifecycle management effort for 8.0 - Led a team of 4 designers to deliver across multiple platform - Created the ideal experience and path to get to it over multiple releases - Partnered with PMs and Engineering to prioritize efforts and ensure a seamless experience - Led multiple research and dogfooding sessions to build user empathy and validate designs - The final designs automated a large part of users workflow and reduced their time to value. ### Sr. MTS, User Experience @ VMware Jan 2015 – Jan 2019 - Worked on several vSphere enhancements including overhauling the UI from Flex to HTML5. - Partnered with PMs to come up with concept ideas which turned into full fledged projects. ### Sr. Interaction Designer, Applications and Core Innovations @ Oracle Jan 2013 – Jan 2015 - Redesigned core UX solutions to create a unified experience across all Oracle Fusion Application Suite - Designed long term visions for products and worked with product management, development teams and UX architects to prioritize features and achieve the vision across releases without compromising on usability. - Documented detailed product interactions through user stories for Agile teams and functional specifications for long term projects - Drove the collaboration efforts with key product stakeholders to educate them about a new UX initiative of minimalistic design approach and help them identify the flows which were best suited for this program - Enabled key stakeholders to make informed decisions by presenting multiple design options based on available technologies along with their pros and cons - Mentored interns to produce high quality deliverables as per industry standards ### Interaction Designer, Project Portfolio Management - Fusion Apps @ Oracle Jan 2010 – Jan 2013 - Spearheaded the design efforts for Project Portfolio Management pillar on products such as collaborative project management, change management and funds management - Collaborated with strategy, product and development teams in an Agile UX environment - Introduced an improvised affinity diagramming technique to help product managers identify the real use cases instead of falling into the feature creep trap - Actively participated in product management meetings and contributed key features which would improve the user's productivity - Reviewed UIs designed by product managers to ensure they met Oracle's UX standards - Worked closely with component teams to achieve enhancements on components based on customer feedback - Worked closely with usability engineers to evaluate my designs and address user feedback in the next design iteration ### Research Assistant @ Carnegie Mellon University Jan 2009 – Jan 2010 | Pittsburgh I led the user research for understanding the work processes of epidemiologists. Our group conducted contextual inquiries with all the people involved in the reporting and decision making process of epidemiology. We also conducted audits to identify the gaps in the process and to design a system to increase the efficiency of the workflow. ### Programmer Analyst @ Syntel Jan 2007 – Jan 2008 I analyzed and modified code for a banking software. ## Education ### Master in Human Computer Interaction Carnegie Mellon University ### Bachelors of Engineering in Information Technology University of Mumbai ## Contact & Social - LinkedIn: https://linkedin.com/in/shetyepriyanka - Portfolio: http://www.priyankashetye.com --- Source: https://flows.cv/priyankashetye JSON Resume: https://flows.cv/priyankashetye/resume.json Last updated: 2026-04-13