# Pui Mo > Principal Product Designer at Palo Alto Networks Location: San Jose, California, United States Profile: https://flows.cv/pui I have had the privilege of leading numerous projects from a vague concept to a successful release. Few things I want to highlight: - Led product from 0 to 1: Work with PM to define product with ambiguity, bring ideas from concept to design, work with Eng to implement the design - Manage priorities: Working within a small team, I have to manage multiple design projects in different states of development - Collaborate with team: Maintain good relationships with cross-functional teams and foster collaboration culture. Here are the links to my portfolio: High-level project overview : https://docs.google.com/presentation/d/1NqKevHIDyG_VHEwD-GjVp3qRjFcsHX6oRAezFZoUD9I/edit?usp=sharing Detailed case studies: https://docs.google.com/presentation/d/124yYoLhPKjf0GJ0ITJwJ6PJDgu6Q7MaKup9zTRBFl54/edit?usp=sharing Read what my former co-workers say about working with me: https://docs.google.com/presentation/d/1w5431g0Hkfa-oJ01H36aGfjVuRTr0Y-yAOS3RJehw9w/edit?usp=sharing ## Work Experience ### Principal Product Designer @ Palo Alto Networks Jan 2023 – Present ### Principal Product Designer @ Palo Alto Networks Jan 2021 – Jan 2023 - Led design projects with ambiguous scope, fostering collaboration among diverse stakeholders through in-depth user research and analysis, initiating brainstorming sessions and promoting open communication channels. - Streamlined intricate systems and workflows to optimize efficiency and accuracy in handling security incidents, resulting in positive feedback from end-users. - Experimented and designed data visualizations that effectively communicated complex data structures, leading to improved data comprehension and informed decision-making. ### Senior Product Designer @ Palo Alto Networks Jan 2019 – Jan 2021 | San Francisco Bay Area ### Senior Product Designer @ Twine Jan 2019 – Jan 2019 | San Francisco Bay Area - Redesign the onboarding workflow by creating a personalized experience with aha moment and reducing user concerns. - Use both data and behavioral research to guide design decisions. ### UX Designer @ Xtime Jan 2018 – Jan 2019 | San Francisco Bay Area Xtime helps thousands of dealerships across the country to better serve their customers by digitalizing the day to day workflow, which includes: online scheduling, customer check-in, car inspection, email marketing, and OEM catalog management. - App redesign and mobile strategy: Redesigned an inspection tool for mechanics by gathering feedback from the previous app and conducting field research; Worked with UX architect and PM to define the mobile strategy; adjust the expectation and deliverables based on the turbulent business goal. - Enterprise product design overhaul: Conducted user interview and dogfooding session to understand the current pain points of the 10 years old OEM catalog setting page; created various design artifact to demonstrate old/new workflows, and get feedback from customer ### User Experience Designer @ Solutionreach, Inc. Jan 2015 – Jan 2018 | Lehi, Utah Designing patient management platform for Solutionreach to help healthcare providers better communicating with patients, increasing retention rate and boosting practice revenue. Work includes: Mobile App, Webapp, Enterprise product. -Create solutions to new user needs and respond to fast changing requirement in timely manner; Design structures that fit both current state of the app and upcoming features; -Work closely with PM and Dev. team on iterating requirements and user stories; -Create wireframes and high fidelity prototypes accordingly to different stages of projects for internal communication. ### Interaction Design Intern @ Solutionreach, Inc. Jan 2014 – Jan 2014 | Lehi, UT Redesigned and reskined the web application for Solutionreach that boosts the usage of the application. -Gathered user feedbacks by conducting focus groups and usability tests to evaluate the current platform; -Redefined the information architecture and a clear work flows based on the research findings. ### Research Assistant @ Indiana University Bloomington Jan 2014 – Jan 2014 Gathered user feedbacks by conducting focus groups and usability tests to evaluate the current platform; Redefined the information architecture and a clear work flows based on the research findings. -Conducted research to help Intel Culture Research In Technology Group understand the relationship between the smart city and citizen and the trend of city development. ### Research Assistant @ Peking University Jan 2011 – Jan 2013 Conducted researches in developmental psychology lab and social behavior lab. Works include: Discussing experiments directly with professors from University of Michigan, analyzing participants behavior and emotion using self-composed coding system, translating and editing textbooks. ### Graphic Designer @ Peking University Jan 2009 – Jan 2011 Designed posters and apparel prints for organizations included: Department of Psychology, Propaganda Administration of Student Union, Academic Promotion Administration of Student Union, Applied Statistics Association. ### User Research Intern @ Lenovo Jan 2012 – Jan 2013 | Beijing City, China Conducted research on the usability and customer acceptance of convertible hybrid laptop in early stage to help Lenovo determine the future strategy on the product line. -Designed usability tests, analyzed data and presented user behavior tendencies; -Determined and prioritized future design direction based on research results. ## Education ### Master of Science (M.S.) in Human Computer Interaction Indiana University Bloomington ### Bachelor of Science (B.S.) in Psychology Peking University ### Bachelor of Laws (LL.B.) in Sociology Peking University ### Full Stack Web Development Certification in Computer Software Engineering freeCodeCamp ## Contact & Social - LinkedIn: https://linkedin.com/in/puimo - Portfolio: https://docs.google.com/presentation/d/1NqKevHIDyG_VHEwD-GjVp3qRjFcsHX6oRAezFZoUD9I/edit?usp=sharing --- Source: https://flows.cv/pui JSON Resume: https://flows.cv/pui/resume.json Last updated: 2026-04-13