• Led a 0 to 1 design of an AI fintech product and its customer-facing landing page, enabling accountants to smartly categorize transactions with 5x efficiency

• Established a complete design system in Figma and brand identity such as logo, color, and typography, based on competitor analysis and client input

• Utilized design strategies to cultivate trust and comprehension of AI, evaluating design alternatives in collaboration with the engineers through rapid iterations

• Led an end-to-end design process of a B2B SaaS platform for 300+ Customer Support engineers to troubleshoot customers’ backend jobs 73% faster

• Initiated 5 stakeholder discussions with product managers and end-users to define the ambiguous scope, resulting in a clear project roadmap

• Formulated user-centered designs by exploring 100+ alternatives in user flows, information architecture, wireframes, and high-fidelity prototypes based on user feedback, achieving 87% user satisfaction

• Crafted reusable data visualization UI components for Rubrik’s design system using Figma, improving design consistency

• Collaborated closely with engineers and design system team to define technical constraints and quickly gain domain expertise of a complex system, reducing handoff time by 13%-

• Led mobile and HMI design for Chevrolet Trax’s Dog Mode, incorporating emotional and accessible design principles and became the Gold Winner at the New York Product Design Awards and the Silver Winner at the Titan Innovation Awards

• Led the design and productization of an accessible AR game that uses projection to enable people with mobility disabilities to engage in sports

• Led a team of 9 including UX design, entrepreneurship, and development members to complete 3 rounds of user tests and iterations

• Participated in building the TikTok toB UX evaluation system from scratch and designed a UX evaluation platform to monitor merchants’ experience

• Boosted metric confidence by 16% through an effort score upgrade, and improved analyzing efficiency by 67% through workflow optimization

• Designed the UX evaluation platform that enhanced 33% data locating efficiency through information architecture rebuild and visual redesign

• Communicated a product line's UX performance and helped the resolution of 100+ high-priority issues through UX evaluation reports