AI Chatbot & B2B Compliance (AI integration) for fintech company

• Led the redesign efforts for the B2B affiliate analytics platform by focusing on maintaining brand coherence while introducing a multi-vertical filter design to enhance user engagement.

• Collaborated with cross-functional teams to gather feedback and iterate on design concepts, resulting in a user-centric portal that met the needs of stakeholders.

• Utilized data visualization techniques to present complex information in a clear and actionable format, enabling partners to make data-driven decisions.

• Connect user research and data insights to optimize B2B customer communication management software and develop cloud-based solutions for web.

• Turn complex technical problems into simple and engaging experiences.

• Evolve design assets in the design system across CCM products that reduced debt for designers and engineers.

• Brainstorm and prototype pixel-perfect concepts, in collaboration with product owners and engineers to share project vision, demonstrate UX design principles, and drive design decisions in a scrum environment.

Worked in a team of UI/UX designers and the Co-founder of the company to improve Otrafy's email flow and design.

• Redesigned Otrafy’s email flow with the Jobs to be Done (JTBD) framework to reduce email clutter and reclaim user productivity for 600+ users.

• Created high-fidelity designs for supplier onboarding emails to increase user engagement and optimize for higher conversion.

• Iterated designs based on feedback from usability testings and Otrafy’s development team.

Rotated in all departments to gain in-depth knowledge and practical experience in hotel operations, as well as developing relationships with coworkers and customers.

• Created digital & print vouchers and posters for company events.

• Operationalized guest feedback to increase the level of guest satisfaction and guest loyalty.

• Accelerated progress and success in the finance department led to my current passion for finance and technology.