# Rebecca Kelt Carillo > Growth and Product Design at Apollo.io • Startup Advisor Location: United States, United States Profile: https://flows.cv/rebeccakeltcarillo Rebecca is a multi-disciplinary designer with 10 years of experience working with various teams to launch products and experiences. Currently, she works as a Senior Product Designer helping businesses reach goals while growing customer love through design and strategy. ## Work Experience ### Senior Product Designer, Growth @ Apollo.io Jan 2023 – Present | San Francisco Bay Area I'm the design lead on the Expansion team (previously the Activation and Monetization team), and I work cross-functionally with multiple teams to help the company reach its goals in each department. I defined guidelines for experimentation towards activation for the core product team to utilize, and I contributed components to the design system to create consistent patterns for activation. ### Senior Product Designer, Growth @ Webflow Jan 2021 – Jan 2023 | San Francisco Bay Area I collaborated with multiple product managers, and a team of engineers to help the company reach its goals on the growth team. I played a key role in Pricing & Packaging updates as well as introducing AI to the canvas for Activation purposes. ### Product Designer, Growth @ Teachable Jan 2020 – Jan 2021 | New York City Metropolitan Area Working across the entire funnel (from Acquisition to Retention), I collaborated with 1 Product Manager and 6 engineers to help the company reach its goals. I also helped to improve growth team processes with the team by spearheading experiment result analyses and ideation brainstorms. ### Product Designer, Growth @ MoneyLion Jan 2019 – Jan 2020 | New York City Metropolitan Area I worked with a Product Manager and 3 engineers to help improve user activation and monetization through experimentation. One impactful project from this role focused on improving the dashboard experience. ### Creative Technologist @ LearnVest Jan 2018 – Jan 2019 | Greater New York City Area I managed the design system for client-facing products. I worked to meet the business standards of accessibility. I bridged the gap between engineers and designers by developing ways to make design hand-off more seamless. I built prototypes for user testing and defining component interactions. I initiated and facilitated a monthly design critique. ### Creative Technologist @ LearnVest Jan 2018 – Jan 2018 | Greater New York City Area I built a customized customer service portal in Zendesk. My responsibilities included UX Design, Visual Design and Front-End Engineering. ### Creative Technologist @ Northwestern Mutual Jan 2018 – Jan 2019 ### UX Design Lead @ Daroux Jan 2015 – Jan 2018 | Remote Developing brand, product, and growth strategy while shipping impactful user experiences (product design and web design). Past clients include Nickelodeon, Bloomberg, A Better New York, Cake & Arrow, and more. ### Product Designer @ Cake & Arrow Jan 2017 – Jan 2017 | Greater New York City Area As a freelance Visual Designer, I worked with UX Designers and Engineers to build out an app for one of Cake & Arrow’s insurance clients. Duties included design mockups in Sketch, delivering prototypes through Invision and defining micro-interactions and animations for smoother experiences. ### Co-Founder @ Roam Jan 2016 – Jan 2017 ### Creative Director (acquired by Iron Mountain) @ Boxbee, Inc. Jan 2016 – Jan 2016 | Greater New York City Area ### Product Designer @ The PACT Jan 2015 – Jan 2016 | Remote I worked with the marketing team to design and build their website. I worked with customer service to design and build the customer portal in Zendesk. I restructured the app architecture and defined user journeys. Working with a remote engineering team, I used GitHub to organize our work, and I contributed to front-end engineering efforts. ### UI / UX / Visual Designer @ Envoc Jan 2013 – Jan 2015 | Baton Rouge, Louisiana Area As a Junior UI/UX Designer, my duties included Brand Development, Information Architecture of client websites, Visual Design, Illustration, Motion Graphics, Product Design for iOS & Android and Front-End Development. I worked directly with engineers to ensure the quality of user experience, and I communicated with our agile team to ensure goals were met. ### Videographer for the LSU Student Union @ Louisiana State University Jan 2013 – Jan 2013 -Photograph and record videos for events at the Student Union Theater, Art Gallery, Leisure Classes and Barber Shop. -Create and edit commercials for the Union Theater events. -Work with clients in creating effectively executed videography. ### Graphic Designer for the LSU Student Union @ Louisiana State University Jan 2012 – Jan 2013 -Create print ads, posters, axis TV slides and brochures for the Student Union events, Theater shows, Art Gallery shows, and Leisure classes. -Work with clients in creating an effective design ### Art Production Assistant @ River Road Creative Jan 2013 – Jan 2013 -Helped in Pre-Production by doing research of certain time periods the film was set in. -Worked in the Art Department doing graphic design work, paintings, drawings, Photoshop touch-ups, and animations for a feature film in New Orleans. -Helped the Set Dresser decorate sets. -Worked with the Art Director in coming up with designs for the film. ## Education ### Bachelor of Arts (B.A.) in Digital Arts, Graphic Design, Art History, English Louisiana State University ## Contact & Social - LinkedIn: https://linkedin.com/in/rebeccakelt - Portfolio: http://www.rebeccakelt.design --- Source: https://flows.cv/rebeccakeltcarillo JSON Resume: https://flows.cv/rebeccakeltcarillo/resume.json Last updated: 2026-04-13