Senior Product Designer @ HBO Max | Design Systems
I’m a designer based in New York, crafting intuitive digital experiences that blend interaction, strategy, and user-centered thinking. My passion for design systems, AI writing, product copy, and linguistics fuels my design philosophy.
WarnerMedia is a global media and entertainment portfolio of brands like HBO Max, TNT, CNN, and more.
As a UX Designer working on the centralized design team, I worked exclusively on the Wizarding World of Harry Potter mobile and web experiences, rebuilding and introducing both old and user flows.
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Partnered with the lead UX Designer, engineering, and content teams to redesign aspects of the mobile app to grow fan engagement by 30%.
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Spearheaded the transition from older design applications like Sketch to Figma for design, product, and dev teams.
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Rebuilt and named the Wizarding World design system, including best practices and UX recommendations throughout design files
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Designed the weekly Harry Potter newsletter delivered via email globally
UK design agency creating e-commerce products. I specifically worked on their Cheapskate iOS & Android mobile app and chrome extension.
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Partnered with the lead UX Designer, engineering, and marketing to design new features such as order tracking, customer service chatbots, gamification that increased user retention by 70%.
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Spearheaded the end to end interaction and visual experience revamp of the Cheapskate apps and plugin.
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Defined and executed research strategies, such as user interviews, A/B testing and competitive analysis, to refine design and drive iterations through agile processes.
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Collaborated with the marketing team to create cohesive branding guidelines for users across both plugin and app.
KeyBank is the 24th largest bank in the United States. Key provides services for retail, small business, corporate, and investment clients powered by Key Design Studio.
As a UX Designer, I created the foundational user flows for the Wealth Management portal feature on Key mobile app that allows users to manage their net worth, view trends at a glance, and more.
