# Regis Frey > Senior Product Designer at Roblox Location: San Mateo, California, United States Profile: https://flows.cv/regis I design games and experiences using my background in writing, art, and technology. My knowledge of different disciplines allows me to design thoughtfully and collaborate with the team to make the best product. ## Work Experience ### Senior Product Designer @ Roblox Jan 2020 – Present ### Sr. UI / UX Designer @ Imbellus Jan 2017 – Jan 2020 Imbellus was an interdisciplinary team of learning scientists, game developers, artists, data scientists, and AI engineers. We built assessments that measure how people think, not just what they know. I led design and development of the design system, component library, and other design tooling. I was involved in UX and UI design across several assessment tasks as well as external pitches and internal tools. ### User Experience Designer @ Localwise Jan 2015 – Jan 2016 | Berkeley, CA Worked directly with CEO to concept mobile experience, growth features, and differentiation. Increased mobile site usage & conversions. Developed a style guide building on existing brand assets. Collaborated with developers to test, implement & iterate the design. ### Game Design Instructor (Contract) @ Bay Area Video Coalition Jan 2015 – Jan 2015 Taught a group of 7 girls (14-16) game design and development. Lectured on game design (parts of a game, kinds of fun, and narrative). Lectured on programming (html, javascript, variables, conditionals, loops). Ran design activities. Supported them working in teams on games in Phaser.js and HTML/JQuery. ### Game Designer @ Kizoom, Inc. Jan 2014 – Jan 2015 | Berkeley, CA Designed gameplay and user experiences that teach about growth mindset and the brain. Wrote game character dialogue as well as other game text. Outlined user interface specifications for contract artists. Iterated on gameplay and user experience design based on feedback from over 20 school playtests. ### Front End Game Programmer @ Five Colleges Inc. Jan 2014 – Jan 2014 Implemented a web based teaching game in HTML/CSS. Made implementation decisions about game state representation, interaction parameters, and experience polish. Provided UI/UX advice and assets as needed. ### Game Design TA for National High School Game Academy @ Carnegie Mellon University Jan 2014 – Jan 2014 | Pittsburgh, PA Designed curriculum that introduced students to the basic of game design. Set learning goals and defined metrics. Gave lectures on key concepts (rules, goals, opposition, aesthetics, kinds of fun, balance, idea generation, story, prototyping and iteration). Ran several practical workshops with all 47 students. ### Pipeline TA for Building Virtual Worlds @ Carnegie Mellon University Jan 2013 – Jan 2013 | Pittsburgh, PA Supported 81 students developing games and digital experiences in small teams during 2 week sprints. Set up equipment, provided technical support, organized weekly testing session. Coordinated 21 student experiences running simultaneously in a public demo festival. ### Freelance Web Designer @ Darkfirestudios Jan 2004 – Jan 2013 Design and developed html/css websites and flash content for various clients. ### Web Designer & Administrator @ Mercurio's Gelato & Pizza Jan 2008 – Jan 2011 | Pittsburgh, PA Designed and implemented a custom CMS backend in PHP with custom AJAX controls for listing “flavors of the day” and changing hours. Maintained and improved the site over its lifetime. ### Web Application Designer & Developer @ ExactSports Jan 2010 – Jan 2010 | Pittsburgh, PA Designed and implemented a web app using HTML, CSS, and Python. Worked with existing co- debases, including contract code from India. Reduced redundant code by 30% on average. ### Student Activities, Institute for Entrepreneurial Excellence @ University of Pittsburgh Jan 2009 – Jan 2010 | Pittsburgh, PA Worked directly under the Institute’s Student Director handling recruitment, event organization, travel planning, the creation of promotional materials, and student communication. ### Soda Jerk @ Klavon's Ice Cream Parlor Jan 2006 – Jan 2007 | Pittsburgh, PA Took orders and scooped sundaes. Learned to interact with customers, operate a register, and prepare desserts. ## Education ### Masters of Entertainment Technology Carnegie Mellon University ### Bachelor of Arts (BA) in Creative Writing University of Pittsburgh ### Visual Arts High School for the Creative and Performing Arts ## Contact & Social - LinkedIn: https://linkedin.com/in/regisfrey - Website: http://regisfrey.com --- Source: https://flows.cv/regis JSON Resume: https://flows.cv/regis/resume.json Last updated: 2026-02-23