# Reyna Bernstein

> Interior Design Student  |  Ex-Shopify

Location: Portland, Oregon, United States
Profile: https://flows.cv/reyna

Highly organized and adaptable designer with past experience designing digital products, pursuing a pivot into interior design. Comfortable working with clients, documenting their needs, and translating those asks into meaningful design outputs. Known for pixel-perfect design specifications, collaboration, and an eagerness to learn and try new things.

## Work Experience
### Staff Product Designer @ Shopify
Jan 2023 – Jan 2024
I first worked on the Inbox team, connecting small business owners with their customers via an online chat widget. I later transitioned to the Retail team, where I worked on projects that improved the checkout flow for retail staff using Shopify’s POS system.
- Led design on dozens of successful product initiatives
- Led effective meetings and presentations
- Organized many team-building events, improving retention and satisfaction among members of my team
- Wrote scripts for and conducted dozens of user interviews, then synthesized their feedback, analyzed how it related to our organizational goals, and used this information to create impactful design projects
- Developed and taught multiple skills-based workshops

### Senior Product Designer @ Shopify
Jan 2020 – Jan 2023 | San Francisco Bay Area

### Experience Designer @ Airbnb
Jan 2019 – Jan 2020 | San Francisco, California
I worked as part of a small team tasked with making Airbnb the only distribution platform hotels choose to work with, by building out a set of foundational hotel-focused tools for the Airbnb hosting platform.
- Led design initiative to adapt Airbnb’s hosting tools to better suit the needs of hoteliers and attract them to the platform
- Wrote scripts for and conducted dozens of user interviews, then synthesized feedback to establish usability and design direction
- Documented existing tools, knowledge, and processes to streamline onboarding new team members

### Product Designer @ HotelTonight
Jan 2016 – Jan 2019 | San Francisco, California
As part of a very small team, I led a huge variety of user experience & marketing design projects:

- Redesigned the mobile web hotel-booking experience, leading to a +8% checkout conversion lift

- Designed multiple iterations of the hotel-facing inventory loader to support additional bookable dates and preference customizations for consumers

- Wrote scripts for and led over 100 hotel partner feedback sessions

- Contributed to the creation and maintenance of a design system

### Freelance Graphic Designer @ Self-employed
Jan 2013 – Jan 2017 | Oakland, CA
- Worked on a variety of graphics projects including logo design, visual identity development, product design, marketing materials, and document design
- Clients include IDEO.org, Allume, Metro Lighting, Classic Recasts, West Berkeley Design Loop, and Walden Center & School, as well as several non-commercial individuals

### Graphics/Production Designer (Contract) @ Jack Morton Worldwide
Jan 2016 – Jan 2016 | San Francisco Bay Area
- Implemented an existing visual identity across several signage types, and formatted dozens of production files for a signage system used at VMworld, VMware’s annual convention in Las Vegas attended by 25,000+ people
- Assisted in creating video content for display on Google Play Music's video cube installation at Panorama music festival.
- Created window applications for the T-Mobile and Major League Baseball partnership, installed in 10 stores in Cleveland and Chicago as part of World Series promotion
- Managed presentations, including creating document layouts and infographics consistent with branding guidelines

### Environmental Graphics Designer @ Moss
Jan 2015 – Jan 2016 | Berkeley, CA
- Worked in a small team to design cohesive event signage systems for use in multiple locations for several NHL events, each viewed by over 40,000 people live, and over 1 million television viewers
- Developed additions to an existing brand identity for use throughout an event environment
- Researched existing solutions to clients' design problems and developed these ideas to fit the clients' brand specifications


## Education
### Interior Design
Portland Community College
Jan 2025 – Jan 2026

### Front End Web Development
General Assembly
Jan 2019 – Jan 2019

### Bachelor's degree in Design and Visual Communications
University of California, Davis
Jan 2011 – Jan 2015

### Berkeley High School
Jan 2007 – Jan 2011


## Contact & Social
- LinkedIn: https://linkedin.com/in/reynagb
- Portfolio: http://reynagrown.com

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Source: https://flows.cv/reyna
JSON Resume: https://flows.cv/reyna/resume.json
Last updated: 2026-03-25