# Rhea Jayachandran > Senior Product Designer at Middesk Location: San Francisco, California, United States Profile: https://flows.cv/rheajayachandran Let's play! http://www.rheajayachandran.com ## Work Experience ### Senior Product Designer @ Middesk Jan 2022 – Present | San Francisco, California, United States ### Product Designer @ Optimizely Jan 2019 – Jan 2022 | San Francisco, California Worked on developer tools, WYSIWYG editor, and design system ### UX Designer @ Autodesk Jan 2017 – Jan 2019 | San Francisco Bay Area Sole designer on internal facing team working to create better tools, workflows, and processes for Customer Success Managers through user research, prototyping, and mockups. Worked laterally across the organization - supporting product management, business analysts, and data analysts (as well as internal communications through the creation of illustrations and graphics). ### Product Designer @ Good&Co Labs Inc. Jan 2017 – Jan 2017 | San Francisco Bay Area UI and UX for web, iOS and Android. Also branding and illustration for web and print ### Lead Product Designer (Contract) @ Feastly Jan 2016 – Jan 2016 - Landing page redesign to increase comprehension and newsletter conversion - Conducted usability tests and user interviews - Created iconography to fit existing style guide - A/B test - improved signup rate by over 4x ### Product and Brand Designer (Contract) @ Ballast Labs Jan 2016 – Jan 2016 - Designed the MVP for incident remediation and customer support platform - Conducted extensive user interviews to understand target audience and market - Created and implemented branding style guide (logo, color, typography, iconography) ### Product Designer @ Tradecraft Jan 2016 – Jan 2016 Tradecraft is a full-time product design apprenticeship program that prepares individuals to excel at high growth startups through a combination of hands-on project work for startups, curriculum, and mentorship from industry practitioners. ### Product Designer (Contract) @ FirstDerm Jan 2016 – Jan 2016 | San Francisco Bay Area - Redesign of iOS and Android apps to increase trust, customer conversion and comprehension - Conducted extensive user problem interviews to understand targeted customers - Ran usability tests of existing product to address pain points - Adjusted style guide to fit new task flows and increase comprehension ## Education ### Bachelor of Arts (BA) in Fine and Studio Arts, Mathematics Pitzer College ## Contact & Social - LinkedIn: https://linkedin.com/in/rjayachandran - Website: http://www.rheajayachandran.com/ - X: https://twitter.com/rheasjay - Facebook: https://facebook.com/imrhea --- Source: https://flows.cv/rheajayachandran JSON Resume: https://flows.cv/rheajayachandran/resume.json Last updated: 2026-03-25