# Ria Y.

> Product Designer at Snowflake

Location: San Mateo, California, United States
Profile: https://flows.cv/ria

Ria is a product designer blending system thinking with business strategy to craft scalable, high-impact experiences. 
Currently leading Product-Led Growth design at Snowflake in San Francisco Bay Area, California.  

Portfolio: riayu.xyz

## Work Experience
### Product Designer @ Snowflake
Jan 2023 – Present | San Francisco Bay Area
Leading Product-Led Growth design.

### Product Designer @ Neeva
Jan 2021 – Jan 2023 | San Francisco Bay Area
Pioneered AI search and browsing experiences, leading end-to-end design for mobile apps from concept to launch.
Led the creation and implementation of Neeva’s design systems, ensuring cohesive and scalable design across platforms.

### Product Designer @ Ailink Technology Corporation
Jan 2020 – Jan 2020
Founding designer at an early-stage startup, driving research, design, and product direction.
Built a design system from scratch, and designed end to end user flows.

### UX Design Intern @ IBM
Jan 2019 – Jan 2019 | San Francisco Bay Area
Designed and ran user research studies with clients and recruited participants. Conducted competitive analysis, screening surveys, user interviews, and usability testing. Delivered insights for user experience and product.

### UX Design Intern @ DangDang
Jan 2014 – Jan 2015 | Beijing City, China
Supported usability testing and feedback analysis on UX design for website and mobile applications. Translated qualitative and quantitative data from 700+ user research studies into product design insights. Contributed to strategic decision making with executives and team leaders.


## Education
### Bachelor of Science - BS in Cognitive Science - HCI
UC San Diego


## Contact & Social
- LinkedIn: https://linkedin.com/in/riayu
- Website: https://riayu.xyz

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Source: https://flows.cv/ria
JSON Resume: https://flows.cv/ria/resume.json
Last updated: 2026-02-23