# Rishi Shankar > Product Strategy + Design @ Infosys Helix Location: New York, New York, United States Profile: https://flows.cv/rishi I build products and services - using ethnography, strategy and systems thinking. My passion lies in harnessing design's power to investigate complexities and drive positive systemic changes. ## Work Experience ### Senior Product Designer @ Infosys Jan 2025 – Present | Arizona, United States Infosys Helix is an AI-powered SaaS platform providing healthcare payer solutions. By harnessing the power of generative AI, Helix empowers healthcare organizations to optimize operations, enhance access to care, and drive AI transformation. The platform's real-time payer core administration capabilities, combined with its configurable workflows, make it a game-changer for all healthcare stakeholders. ### Design Consultant @ Self-Employed Jan 2018 – Jan 2025 | New York, United States Worked on multiple projects ranging from brand strategy, visual design, packaging, and illustrations for clients in various domains: food and beverage, retail fashion, e-commerce, music and entertainment, and financial technology. Built a collective of freelance creatives in the APAC region that frequently collaborated on various projects, providing full-suite digital service to partner brands globally. Key Accounts: D.E. Shaw, Praxis, NBA All-Stars, Jordan, Converse, Nissan, Amazon India, Karnati Farms ### Senior Designer + Strategist @ Segal Savad Jan 2024 – Jan 2025 | New York City Metropolitan Area ### Designer @ The New School Jan 2022 – Jan 2024 | New York City Metropolitan Area Brand Designer in the Marketing Communications Department of The New School, based in New York City. As part of the Creative Team, my role involved developing new and on-brand visual campaigns for TNS's advertising and brand communications - collaborating on creative strategy and design execution. Reported to Executive Director of Marketing and the Design Director of the MarComm Team. Key Projects: City Visionary Awards, 88th Annual University Commencement Ceremony, Parsons Symposium, Parsons Continuing & Professional Education, Celebrate TNS, Parsons Viewbooks, Spark, and Renew. ### Design Lead + Strategist @ Future Meets Present Jan 2023 – Jan 2023 | New York, United States Elevated the Marketplace of the Future (MOTF) brand, FMP's flagship sustainability and climate tech-innovation fair during NY Climate Week. Strengthened partnerships and increased attendance significantly. Led the development and execution of a compelling communication campaign for the Pennies for the Planet initiative, resulting in successful collaborations with key partners. Spearheaded brand activations at MOTF 2024, driving meaningful engagement and positive brand perception among audience. Key Projects: Marketplace of the Future Brand Refresh, Tradewater PFP initiative, Pinterest on-ground Activation ### Strategic Designer [Parsons x Vice- External Engagement Studio] @ VICE Media Jan 2023 – Jan 2023 | New York, United States Organised studio workshops, collaborating with VPs and SVPs of Global Design and Strategic Insights to ideate Vice's brand, Refinery29's content revolution to expand it to Gen-Z netizens. Conducted extensive ethnographic and user research, uncovering trends in media, gaming, food, travel, music, finance, fashion, and beauty. Employed a strategic design framework, yielding a metaverse tech intervention that revolutionized the R29 product offering. The prototype (MVP-1) received a 95% acceptance rate on testing among the "Madchatter" community (R29 UT-group) A culturally relevant, authentic, and self-directed digital media blueprint with a low-investment+high-yield strategic roadmap was delivered to Vice at their NYC HQ. ### Lead Designer @ Pathsetter Jan 2022 – Jan 2022 | Hyderabad, Telangana, India Worked with the Founding Team, to build the brand for Harvard Innovation Lab-backed Educational Technology start-up Pathsetter from the ground up. Led a nuclear team through Brand strategy, visual identity, product dev and marketing. Successfully launched in 2022, hitting targets of enrollment and mentor network for the pilot run. ### Design Manager @ 17dnorth Jan 2021 – Jan 2022 | Mumbai, Maharashtra, India • Led a cross-functional team in Brand Strategy, Identity Design, and UX/UI Design. • Managed project proposals and liaised with internal and external stakeholders. • Executed and delivered over 15 successful projects across diverse industries including healthcare and ed-tech. ### Senior Visual Designer @ 17dnorth Jan 2021 – Jan 2021 | Mumbai, Maharashtra, India ### Visual Designer @ 17dnorth Jan 2020 – Jan 2021 | Mumbai, Maharashtra, India ### Visual Designer @ One10 Digital Jan 2018 – Jan 2020 | Mumbai Area, India • Developed and implemented digital marketing strategies for key accounts, enhancing web traffic and sales. • Designed user interfaces for websites and created engaging social media creatives. • Conducted copywriting for advertising and SEO to optimize online presence. • Collaborated with clients like Raymond Group, Dubai Taxi Corp., and IDC to achieve marketing goals. ### Product Coordinator @ Della Group Jan 2018 – Jan 2018 | Mumbai, Maharashtra, India ### Jr. Product Designer - University Capstone @ Desmania Design Pvt. Ltd. Jan 2017 – Jan 2018 | Mumbai Area, India ### Product Design Intern @ Iuovadesign Jan 2017 – Jan 2017 | Mumbai, Maharashtra, India ## Education ### MS Strategic Design & Management Parsons School of Design - The New School ### BDes Product Design Symbiosis Institute Of Design ### Bombay Scottish School ## Contact & Social - LinkedIn: https://linkedin.com/in/rishishankar - Website: https://www.rishishankar.com --- Source: https://flows.cv/rishi JSON Resume: https://flows.cv/rishi/resume.json Last updated: 2026-02-23