Lead Product Designer for an AI memory assistant serving 350k+ users, driving the end-to-end experience across iOS, Android, and Web platforms to help users capture, organize, and recall their entire digital lives

Designed the brand identity, defined core product flows, and built interactive prototypes in Figma for the web and mobile apps and a GTM creator platform with 20+ influencers onboarded.

The MVP was used to demo to investors and alpha testing with 500+ users, resulting in 5min average session time.

Conducted interviews with 30+ journalists and gathered 100+ user responses to investigate emerging challenges in journalism workflows.

Designed and prototyped an AI writing tool and reader engagement modules for the CNN app to help journalists cater to reader needs.

Led usability testing with journalists and local newsrooms, and presented MVPs to 60+ CNN employees, including designers, developers, and product stakeholders, validating the proposed solutions.

Collaborated with faculty to plan weekly class agendas, track student progress, to align between teaching and student needs.

Supported student learning by providing 1:1 feedback that contributed to improved student performance and confidence in class.

Successfully collaborated and led projects with clients and design agencies such as Studio Fable, Man Vs Type, TCS, Materra and more on various branding, re-branding, publication, and lettering design projects.