Lead frontend platform, architecture, and high-visibility product initiatives across Eventbrite’s Creator and Marketing ecosystems, driving monetization launches, performance improvements, and org-wide engineering enablement.
• Led frontend technical direction for complex cross-team initiatives spanning domains and codebases, influencing architecture direction across multiple product surfaces.
• Led migration of email messaging tool to micro-frontend and BFF architecture with core web vitals monitoring and established performance benchmarks.
• Designed shared headless table library used across codebases and design system surfaces to standardize UI patterns and accelerate development.
• Led modernization of legacy marketing tools (TypeScript, React Query, modern testing), improving web performance scores and long-term maintainability.
• Served as web performance SME, delivering optimizations that more than halved LCP and created org-wide performance monitoring tool.
• Founding member of company’s AI Guild, shaping company-wide AI adoption strategy and standardizing best practices for AI engineering workflows.
• Led AI focused engineering projects for UI migrations and bug resolution showing 60% engineering time savings.
• Built frontend onboarding curriculum and regularly presented on frontend architecture, platform patterns, and modern web development practices.