# Robert N.

> Software Engineer at Hanover Park

Location: New York, New York, United States
Profile: https://flows.cv/robertn

With nearly a decade in the startup ecosystem I've been as early as the first employee as well as founded my own company. I’m probably best described as a product engineer, or a front-end focused full-stack engineer, and I’m proficient at both web and mobile development.

## Work Experience
### Software Engineer @ Hanover Park
Jan 2025 – Present | New York, New York, United States

### Founder @ New App Technologies
Jan 2017 – Present
My single-member LLC

FareWell for Uber and Lyft – Ride sharing comparison application
• Designed, built, and launched application for iOS and Android phones
• Used React Native along with the Uber/Lyft APIs to seamlessly compare prices and book rides
• Organically grew user base to over 10,000 monthly users and 50,000 total downloads in 1 year
• Lead acquisition by Bellhop Technologies, DBA Obi (https://rideobi.com/)

### Senior Software Engineer @ Flexa
Jan 2024 – Jan 2026 | New York, New York, United States

### Co-Founder & CTO @ LIQ
Jan 2023 – Jan 2024
Liq is a social bid-to-earn auction marketplace for real-world assets and collectibles, offering sellers instant liquidity and fair market value for their assets without the need to off-ramp.

• Co-developed the Liquid Auction Protocol, auction protocol combines the immediate liquidity of a loan with the potential upside of a traditional auction
• Completed the Outlier Ventures Polygon Base Camp
• Architected the full web application
• Lead UI/UX design

### Co-Founder & CEO @ Plugd Inc.
Jan 2019 – Jan 2023
• Lead front-end development of the web and mobile apps (React / React Native)
• Lead strategy for growth (>100k app installs)
• Managed and hired UI contractors
• Lead and fundraised Angel / Pre-seed round 
• Designed and crafted pitch

### Software Engineer @ Shogun
Jan 2018 – Jan 2019
• Owned UI development of various features

### Founding Software Engineer (Employee #1) @ Engagio
Jan 2015 – Jan 2017 | San Francisco Bay Area
• Co-architected the core web application using React/Redux
• Created, implemented, and documented front-end best practice standards for the company
• Architected, built, and managed company’s core React component library
• Architected, built, and managed the Engagio Chrome extension - ​https://goo.gl/dMKewB
• Configured building and testing the application using Webpack/Gulp and Mocha/Karma/Selenium respectively
• Lead root cause analysis meetings to improve and maintain product quality

### Process Engineer @ Procter & Gamble
Jan 2013 – Jan 2014
• Startup leader for $7MM obsolescence project, implementing brand new machinery into the site
• Created and lead weekly safety program and drove action plan, reducing safety incidents to 0 since inception
• Created analysis tool to accurately track process reliability (PR) and mean time between failure (MTBF)

### Manufacturing Operations Co-op @ GE Aviation
Jan 2012 – Jan 2012 | Lynn, MA
• Generated first time yield (FTY) statistics to identify the top losses in the department
• Implemented weld machines to reduce the manufacturing turn around time (TAT)

### Manufacturing & Quality Engineer Co-op @ GE Aviation Systems
Jan 2011 – Jan 2011
• Revamped the flow of warranty hardware process, reducing delinquent inventory by over 70%
• Managed daily customer and supplier calls to address quality concerns and action items
• Lead weekly intern report meetings of 20 interns to present our work to senior management
• Rallied 25 employees for GE’s first attendance at the annual Aerospace Summer Games
• Trained new quality engineer on QA concepts, tasks, and objectives of the job

### Manufacturing Engineer Co-op @ GE Aviation
Jan 2010 – Jan 2010
• Improved design using Unigraphics and built test fixtures that reduced manufacturing time
• Managed the setup and equipment inventory of the new facility tooling room following management of change (MOC), job safety analysis (JSA), and lock-out-tag-out (LOTO) procedure and standards

### Production Control Co-op @ GE Aviation
Jan 2009 – Jan 2009
• Led and organized weekly financial meetings to reduce unnecessary costs and spending
• Tracked critical customer hardware and research product information for production team
• Researched key areas to improve productivity


## Education
### Bachelor's Degree in Mechanical Engineering
Purdue University

### Study Abroad in Mechanical Engineering
Shanghai Jiao Tong University


## Contact & Social
- LinkedIn: https://linkedin.com/in/robertniimi
- Portfolio: https://www.robertniimi.com
- Portfolio: https://twitter.com/RobertNiimi

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Source: https://flows.cv/robertn
JSON Resume: https://flows.cv/robertn/resume.json
Last updated: 2026-03-31