• Spearhead the planning and execution of 100+ UX research studies, coordinating recruitment, logistics, and delivery to drive product decisions.

• Create and maintain research roadmaps and tracking systems, delivering clear progress reports to stakeholders from entry-level staff to executives.

• Collaborate with researchers, designers, and stakeholders to align user needs, research goals, and study execution with organizational priorities.

• Recruit, screen, and manage diverse participant panels, maintaining consent, incentives, and records to ensure high-quality, compliant data collection.

• Oversee research and design workflows, improving scheduling, documentation, and coordination to support rapid iteration cycles.

• Managed multiple concurrent research projects across diverse cross-functional teams, improving coordination, scheduling, and communication.

• Directed mixed-methods research for local governments, businesses, and nonprofits to uncover user needs and improve service engagement and adoption.

• Produced research-driven personas, wireframes, and prototypes that achieved a 100% project launch success rate for clients.

• Delivered actionable insights that increased engagement for local businesses by nearly 20% during the COVID-19 pandemic.

• Designed and managed surveys, interviews, and research logistics, ensuring alignment with community goals and user behaviors.

• Developed a comprehensive dissertation framework and three validated prototypes, contributing to design research literature while demonstrating how storytelling and interaction models improve engagement and player outcomes.

• Designed and executed mixed-methods research, including case studies, prototype testing, and fieldwork with 150+ participants, to uncover patterns in how complex themes shape user experiences in games.

• Conducted ethnographic research with over 60 developers across major industry events, gathering behavioral insights that informed iterative game design strategies and improved usability.

• Analyzed and synthesized large qualitative and quantitative datasets from playtests and surveys, distilling findings into actionable frameworks for timing, intensity, and delivery in game design.

• Facilitated collaborative synthesis sessions with peers and industry partners, translating messy data into clear narratives that guided co-design workshops and influenced future research agendas.

• Led qualitative research programs informing digital service models for cancer prevention and improved participant engagement.

• Conducted and coordinated 20 expert interviews, managing scheduling, consent, and documentation to shape service design.

• Synthesized findings into documented case studies that surfaced opportunities for innovation in prevention services and research.

• Transformed core insights into structured research outputs that supported platform development and long-term management.

• Documented research processes, metrics, and feedback loops, supporting compliance, reuse, and operational efficiency.

• Conducted observational research and workflow analysis, managing sensitive data to identify inefficiencies impacting surgeries.

• Performed 15 surgery observations and 10 expert interviews to uncover systemic issues in team dynamics and information flow.

• Constructed four workflow and communication maps that visualized inefficiencies and guided system redesign.

• Generated four future-oriented scenarios with actionable conceptual solutions, influencing operating room improvements.

• Delivered 20 actionable recommendations that were implemented and now impact all operating rooms in the hospital.