# Robert Woźniak > Product Designer @ Swap Location: Brooklyn, New York, United States Profile: https://flows.cv/robertwoniak I am an NYC-based Senior Designer with over 5 years of experience, having worked with brands such as Disney, Star Wars, NBC, MLB, Warner Brothers, Mattel, and more. Currently, I am employed at Win Brand Group’s in-house agency, where I ideate, lead, and oversee marketing campaigns and branding and packaging projects. As a senior team member, I take on the responsibility of mentoring junior designers, contributing to strategy development, and supporting project management. ## Work Experience ### Product Designer @ Swap Jan 2024 – Present | New York, NY Joined Swap at Series A as the first dedicated Product Designer and helped scale the product and design organization through Series B and C. Operated across design systems and core product teams, shaping scalable foundations while contributing to multiple high-impact product initiatives. • Built Swap's design system from scratch into a tokenized, production-ready platform, leading its evolution from V1 to V3 to keep pace with a rapidly expanding product surface and team. • Owned full system architecture and governance — spacing, color, typography, interaction, and accessibility — driving adoption across design and engineering and embedding WCAG-aligned components, color tokens, and high-contrast modes to raise the baseline for inclusive product quality. • Served as cross-functional design system lead, aligning the system roadmap with broader product strategy and ensuring consistent implementation across teams. • Contributed as a key product designer across Analytics, Inventory, Returns, Tax, and Pricing squads, working end-to-end from problem definition through shipping. • Led design for a complex, data-heavy Analytics dashboard that translated multi-layer operational data into clear, actionable insights for merchants. • Defined reusable UX flows and patterns for tax and pricing tools, reducing bespoke UI work and improving consistency, delivery speed, and long-term maintainability. • Integrated AI-assisted workflows across UX writing, prototyping, and research synthesis, accelerating iteration cycles and enabling faster, higher-quality decision-making. ### Freelance Web Designer @ Film at Lincoln Center Jan 2024 – Jan 2024 | New York, New York, United States • Led visual and experience direction for a major website redesign; selected by the client from a team of designers. • Designed complex, content-heavy pages including event calendars, membership tiers, and program guides, translating user journeys into clear, navigable interfaces. • Developed a scalable visual language and component architecture to ensure consistency across the site while supporting diverse editorial and program needs. • Bridged brand, UX, and UI, balancing institutional storytelling with usability and accessibility requirements. ### Experience Designer | Art Director @ APOTHEKE Jan 2024 – Jan 2024 | Brooklyn, New York, United States • Collaborated with perfumers and retail staff to create intuitive flows, clear instructions, and scalable processes for in-person experiences. • Developed sub-brand identity and optimized flagship store layout in partnership with interior designers, ensuring cohesion between brand, space, and experience. • Produced supporting visual content, including photography and a social video that became a top-performing marketing campaign. • Integrated brand storytelling, systems thinking, and experiential design to craft a consistent, scalable customer experience across touchpoints. • Developed and executed print and digital design projects, ensuring brand consistency across all materials and enhancing the luxury fragrance and lifestyle aesthetic. Consistently pushed the team to achieve conceptually rigorous outcomes and found unique, original solutions to design challenges. ### Senior Designer @ Win Brands Group Jan 2023 – Jan 2024 | New York, New York, United States • Directed visual identity and campaign execution across email, social, paid media, catalogs, and trade shows, maintaining consistency and impact. • Collaborated with internal teams and high-profile external partners, including Warner Bros., Disney, and MLB, to align creative work with brand standards. • Produced high-fidelity 3D renders and motion assets using Blender and After Effects, supporting major campaign launches. • Mentored junior designers, fostering collaboration, skill development, and continuous improvement. • Translated brand research into actionable creative solutions that directly supported marketing objectives and campaign performance. ### Brand Designer @ Win Brands Group Jan 2020 – Jan 2023 | New York Principal designer for Homesick brand, working on packaging, marketing campaigns (research, design direction, art direction), marketing assets (email, social, paid ads, catalogs, and trade show graphics). Represent design team in external meetings with company partners, including Warner Brothers (Friends, Harry Potter), MLB, and Disney (Star Wars). Support Homesick’s and QALO’s campaigns with 3D renders and animation: one of my renders for Star Wars generated more than $500,000 in revenue and was recognized as Homesick's all-time top revenue generator for a single marketing asset. ### Product Photographer @ Kramp Jan 2017 – Jan 2018 | Modła Królewska Performed all aspects of highly technical product photography for catalogue and web publication—including product ordering, product cleaning and preparation, studio camerawork, and post-production—for Europe’s largest distributor of industrial and agricultural equipment ($1 billion annual revenue). Shot and processed photographs of up to 76 products a day—ranging from screws, tractor axles, to farm/veterinary gloves—while maintaining the highest standards with respect to lighting, color accuracy, and exposure for each shot. Developed expertise in Orbit View (360 degree system), Capture One, Lightroom, Photoshop, and Excel, as well as traditional photographic and lighting equipment. Trained freelance photographers in English, collaborated with other photographers on complex projects, organized models and locations for photoshoots, and represented the team in internal meetings. ### Production Manager at Light as Feathers @ Family Affair Films BV Jan 2015 – Jan 2018 | Poland Led all aspects of pre-production and production for full-length feature film that was awarded with a grant from the Dutch Film Foundation and world-premiered at the Toronto International Film Festival (TIFF) in 2018; film was also screened at several European film festivals. Organized castings, managed contracts, scouted locations, managed the schedule, and coordinated day-to-day workflow for both cast and crew members; served as exclusive translator between Dutch crew and Polish cast; assisted director on the set during three years of filming. Documented creation of film with set photography that was published internationally to promote the film. ### Product Photographer / Graphic Designer @ Happy House Jan 2017 – Jan 2017 | Konin, Greater Poland District, Poland Styled, shot, and edited photos, as well as designed brochures, posters, and other advertisement for a growing local clothing retailer, for both online and print usage. Working closely with company executives, created and executed plan to create company photo studio and developed internal processes for product photography that permitted creation of company’s first online store. ### Professional Photographer @ robertwozniak.eu Jan 2015 – Jan 2017 Started business that provided photography, marketing, and web development for small businesses in Poland, including a manufacturer of sustainable furniture from reclaimed wood, a law firm, and the financial industry. Coordinated the full design flow for website projects, from concept to production; led creative meetings and maintained positive relationships with clients and vendors. ### Interior Photographer @ Under the Thatch Jan 2013 – Jan 2013 | United Kingdom Photographed distinctive residential vacation properties for British company similar to Airbnb; produced more than 500 interior photographs of properties all over the UK under time pressure. Edited photographs using highly technical editing procedures to correct perspective and combine multiple exposures. Staged and styled interiors during the photoshoot to help ensure the best visual results. ## Education ### Associate's degree in Graphic Design Seattle Central College ### Bachelor in Film and Television Production Lodz Film School (PWSFTviT) ### Photography Academy of Photography ### Design University of Washington ### Język angielski University of Washington ## Contact & Social - LinkedIn: https://linkedin.com/in/robertwozniakco - Portfolio: https://robertwozniak.com/ --- Source: https://flows.cv/robertwoniak JSON Resume: https://flows.cv/robertwoniak/resume.json Last updated: 2026-03-29