# Rocky Laber

> Photography and Videography for marketing and events - Construction, Commercial and Residential Real Estate, Architecture

Location: Oakland, California, United States
Profile: https://flows.cv/rockylaber

My background in visual communication for marketing includes extensive work in photography, videography, graphic design, animation, and UI design. Projects to my credit span a wide range of clients, including Fortune 500 technology companies, residential and commercial real estate, construction, healthcare, law firms, start ups, and non-profit organizations. My photography and illustration work has been featured in national publications, advertisements, brochures, websites and catalogs, spanning multiple industries.

View samples:
https://rockylaber.com
https://norcalaerialvision.com
https://www.instagram.com/rockylaberphoto/

In addition to employing strong written communication skills to effectively describe visual content, I’m at ease utilizing digital submission and collaboration tools while demonstrating the ability to work independently and interpret open-ended creative briefs.

Accumulated through years of experience, I have in-depth knowledge in photography, videography (including aerial), graphic design, multimedia, web development, UI design, illustration, print production, branding, and identity systems.

## Work Experience
### Freelance Photographer @ Unknown
Jan 2014 – Present | Oakland, California, United States
I offer end-to-end photography and videography services—including shooting, color grading, editing, publishing, delivery, and creative direction. I work with commercial and residential real estate professionals, marketing teams, event coordinators, and individual clients. My focus is on producing high-quality visuals that meet each client’s objectives while ensuring efficient turnaround and a streamlined experience.

### Founder/Principal @ DSD Interactive
Jan 2005 – Present

### Photographer @ Bigge Crane and Rigging Co.
Jan 2016 – Jan 2025 | San Leandro, CA
• Capture high-quality photography and videography to enhance marketing materials for Bigge Crane and Rigging Co.  
• Collaborate with various departments to produce engaging media that supports nationwide marketing efforts.  
• Develop a streamlined media production process.  
• Utilize advanced editing software to ensure polished final products that align with brand standards.

### Multimedia Developer @ Independent contractor
Jan 2000 – Jan 2005
Collaborator in developing extensive multimedia projects for major technology companies: product roll-outs, touting new technologies, supporting sales efforts.  These projects have been a combination of design, animation and production and are delivered to an end-user audience via the web, kiosk, and live auditorium presentation


## Education
### California College of the Arts


## Contact & Social
- LinkedIn: https://linkedin.com/in/rockylaber
- Portfolio: http://www.rlaber.com
- Portfolio: http://www.rockylaber.com
- Portfolio: http://www.dsdinteractive.com

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Source: https://flows.cv/rockylaber
JSON Resume: https://flows.cv/rockylaber/resume.json
Last updated: 2026-04-13