Driving brand cohesion and creative direction across digital, experiential, and print platforms. Oversee global design initiatives, guide design systems, and lead event branding and storytelling that enhance customer engagement and strengthen Smarsh’s market leadership.

Directed creative execution across all marketing channels, ensuring brand consistency and campaign impact. Managed and mentored a distributed design team, streamlined workflows, and spearheaded a high-visibility rebrand that increased lead conversion and integrated acquired brands seamlessly.

Transformed complex strategies into compelling visual storytelling for demand generation and sales enablement. Led design for partner marketing, demand generation, and internal branding, creating engaging digital assets and streamlining processes to accelerate delivery and improve cross-team collaboration.

Delivered creative support across digital, social, and email platforms to elevate brand recognition and customer engagement. Designed impactful sales enablement content, unified brand identity post-merger through a full website redesign, and strengthened marketing effectiveness across campaigns.

Enhanced brand visibility and customer perception through cross-channel creative development and marketing collateral. Led a website redesign that positioned the company for its merger with Smarsh, ensuring a smooth transition and cohesive brand experience.