# Ron de Stadler > Staff Product Designer at Instagram Location: United States, United States Profile: https://flows.cv/rondestadler ## Work Experience ### Staff Product Designer @ Instagram Jan 2024 – Present | San Francisco, California, United States ### Lead Product Designer @ Instagram Jan 2022 – Jan 2024 | San Francisco, California, United States ### Lead Product Designer @ Facebook Jan 2021 – Jan 2022 | London, England, United Kingdom ### Product Design Manager, Transport @ Grab Jan 2020 – Jan 2021 | Singapore ### Lead Product Designer, Transport @ Grab Jan 2019 – Jan 2020 | Singapore ### Principal Service Designer @ Grab Jan 2018 – Jan 2019 | Singapore ### Lead UX Designer @ Barclays Jan 2017 – Jan 2018 | Cape Town Area, South Africa As part of the 'Rest of Africa' team we worked on digital projects and services for Kenya, Ghana, Tanzania, Seychelles, Mozambique and Botswana to name but a few. ### Lead UX / UI Designer @ EOH Coastal Jan 2017 – Jan 2017 | Cape Town Area, South Africa • Analysis across several different business units. • Working in a multi-disciplined Agile team. • Conducting stakeholder interviews. • Facilitating requirement workshops. • Visual UI Design and style guides • Compiling proto personas according to Lean UX principles. • Running workshops to gather requirements. • Contextual enquiries and diary studies. • Compiling user stories, scenarios and test cases. • Producing prototypes at different levels of fidelity. • Producing Business Requirements and Functional Specification documents. • Sketch and conceptualize user interface ideas with design teams and other stake holders. • Conduct user testing and interviews to validate concepts and ideas. • Research the latest best practice and UI patterns to ensure user experiences align with latest design trends. • Implement and analyse user experience analytics to ensure constant improvement of the overall • user experience. ### UX Director @ Liquorice DigitasLBi Jan 2014 – Jan 2017 | Cape Town Area, South Africa Specialising in UI design principles within global and emerging markets. Facilitating collaboration within project teams to create shared understanding. Validating user experiences through the means of prototyping, iteration and user feedback. ### UX Designer @ Liquorice DigitasLBi Jan 2011 – Jan 2014 • Develop the user experience and information architecture for all campaigns, systems, websites and applications. • Define business requirements and user goals. • Sketch and conceptualize user interface ideas with design teams and other stake holders. • Facilitate and coordinate alignment of strategies and concepts throughout the production process. • Develop interactive prototypes. • Conduct user testing and interviews to validate concepts and ideas. • Compile personas, journeys and scenarios to create empathy for real users. • Create story boards and interactive flow diagrams to communicate concepts to team members and clients. • Research the latest best practice and UI patterns to ensure user experiences align with latest design trends. • Compile functional specifications to inform development and design phases of the project. • Excellent working knowledge of Axure RP, Balsamiq and Indigo Studio. • Implement and analyse user experience analytics such as Mouseflow and Crazy Egg to ensure constant improvement of the overall user experience. ### Senior Flash Developer @ Liquorice DigitasLBi Jan 2011 – Jan 2011 • Updates to existing sites and development of campaigns, applications and games. • Sound design and Audio Production on various projects including games and microsites. • UI Development in Flash Builder for Flash and Flex based applications. • Constructing prototypes in Flash to help communicate high level concepts and ideas to project stakeholders. • SVN Version control and maintenance of code repositories. • Integrating with XML and Socket data feeds. • Collaborating with HTML and backend Developers to ensure secure data communication. • Animation and Development of Flash Banners. ### Senior Flash Developer @ Redshift Digital Jan 2005 – Jan 2011 • Led the Flash Development department. • Updates to existing sites and development of applications, gambling software and games for local and overseas markets. • Sound design and Audio Production on various projects including games and Micro sites. • UI Development in Flash Builder for Flash and Flex based applications. • SVN Version control and maintenance of code repositories. • Integrating with XML and Socket data feeds. • Collaborating with HTML and backend Developers to ensure secure data communication. • Animation and Development of Flash Banners. • Developing Multimedia Educational Experiences for local and overseas markets. • Handling code deployments with Cygwin and Ant. • HTML and JavaScript development. • Video capturing and editing with Camtasia. ### Multimedia Lecturer @ Concept Interactive Jan 2008 – Jan 2008 | Cape town • Lecturing Web Design in Dream weaver. • Lecturing Flash development in AS2 and AS1. • Lecturing image manipulation and design in Photoshop. • Lecturing HTML and JavaScript development. ### Multimedia Lecturer @ DSSA Jan 2004 – Jan 2005 • Lecturing Web design in Microsoft Front page. • Lecturing Vector based animation in Macromedia Flash MX 2004. • Lecturing Photo and image manipulation in Adobe Photoshop CS. • All computer based maintenance including network administration, web site design and maintenance, application development and technical repairs. ### Database Administrator & Information Architect @ Quantum Bureau Services Jan 2003 – Jan 2004 • Managing Database structures. • Compiling reports for senior management. • Designing System Architecture for New Application and Platforms. • Network Fault Finding and problem resolution skills. • E-mail account setup and maintenance. • Technical maintenance on computers and networks. • Installation and Updating of software. • System Administration of Web-enabled software. • Database administration and programming on SQL databases. • Backup of information and critical data. • Remote desktop, system and network support. • Maintaining system and network security. • Maintenance of user profiles. • Desktop Fault Finding and resolution. ### Lecturer @ Tshwane University of Technology Jan 2002 – Jan 2002 • Lecturing first year Information Systems. • Lecturing first year Data Networks. • Facilitating Workshops and Training courses. ## Education ### Bachelor of Technology (BTech) in Information Technology Tswane University of Technology ### High school in High School/Secondary Diplomas and Certificates Zwartkop High School ## Contact & Social - LinkedIn: https://linkedin.com/in/rondestadler --- Source: https://flows.cv/rondestadler JSON Resume: https://flows.cv/rondestadler/resume.json Last updated: 2026-04-13