Collaborated closely with data science to design and deliver pixel-perfect AI products for premium enterprise and mid-size organizations as part of Udemy Business offerings, bringing complex GenAI solutions to life in a short timeframe.

Led a data-driven redesign of the teacher registration experience resulting in a 10% increase in conversion.

Led a data-driven redesign of Everfi’s Teacher Center, overhauling its information architecture, navigation, and user flows, resulting in a 12% increase in course activation. By conducting teacher interviews and analyzing user data, I identified key pain points, prioritized the most impactful problems, and created intuitive, aesthetically refined designs. I ensured pixel-perfect implementation through close collaboration and visual Q&A while developing a mini design system and component library to enhance consistency and scalability.

Strengthened Everfi's user research muscle by leading evaluative and generative research efforts surrounding role-based navigation, configurations, and the different steps in the teacher activation funnel.

Designed a content library for Everfi’s Enterprise software to drive course product upsells. Conducted generative research, validated customer needs, and launched a pixel-perfect content library.

Designed and implemented a mobile-friendly, accessible card component for Alloy, Everfi’s design system.

Led a comprehensive survey of all Everfi software products to gather use cases and refine interactions, resulting in a redesigned enterprise page architecture that improved consistency and usability.