Architected end-to-end Human-AI Interaction for AWS Bedrock Agentic RAG and multimodal platform services, increasing retrieval accuracy by 25% and reducing hallucinations by 15% in multi-million-dollar enterprise deployments. Designed trust-centered UX patterns that surfaced model reasoning, intent mapping, and system transparency to strengthen user agency in AI-driven workflows. Partnered with research and engineering leadership to accelerate delivery by 10%, identify critical model behavior gaps, and influence high-priority experimentation roadmaps.

Launched a 0 to 1 IoT automotive platform from concept to global release, securing top-tier manufacturer partnerships and achieving 15% initial adoption. Established a UX governance framework that aligned product and engineering roadmaps, accelerated delivery by 10%, and increased feature adoption by 20% across the IoT portfolio. Reduced onboarding time by 30% through scalable standards and operational rigor while leading executive design sprints to close critical workflow gaps. Drove market visibility with a service launch at AWS re:Invent, a 40% awareness lift through CES showcases, and mentorship of 6+ designers to scale high-performing teams.

Founding designer of the AWS IoT Automotive product portfolio.