# Ruta Roberts > Senior Product Designer @ Yahoo! Location: San Francisco, California, United States Profile: https://flows.cv/ruta An advanced Product Designer, I blend UX research, design, and product expertise. From meticulous research to dynamic prototyping, I prioritize user needs for exceptional experiences. Seeking full-time or contract roles in UX/UI research, UX design, and product design. ## Work Experience ### Senior Product Designer @ Yahoo Jan 2025 – Present | San Francisco Bay Area Lead Designer for the new Yahoo Calendar interface, focused on usability, accessibility, and a modern user experience. ### Senior Designer @ Yahoo Jan 2025 – Jan 2025 | San Francisco Bay Area ### Product & UX Designer @ RutaRoberts.com Jan 2018 – Present | San Francisco Bay Area Conduct user research and testing, using diverse methodologies to inform user-centered design choices. Developed data-driven design solutions through rigorous analysis. Led cross-functional workshops aligning with business objectives and user needs. ### UX/UI Designer @ Liberation, The Bodega Jan 2024 – Jan 2025 | Miami, Florida, United States Led user research and designed responsive, accessible interfaces in Figma, delivering seamless experiences across devices. I developed wireframes for product cards and category pages, prioritizing intuitive navigation and WCAG accessibility. I introduced a vibrant, ingredient-inspired color palette that elevated the platform’s visual identity and user engagement while collaborating with stakeholders to refine the design system and align it with business objectives. ### UX/UI Designer @ Sustainable Trade Jan 2023 – Jan 2024 | Greater London, England, United Kingdom Spearheaded the redesign of a B2C platform homepage, leveraging client feedback and advanced UX best practices to significantly enhance usability and engagement metrics. Optimized the shopper's account flow, streamlining navigation and boosting task efficiency. Elevated the design system with new, scalable components and modern visual elements. Conducted comprehensive stakeholder workshops, aligning design strategies with business goals and user needs, and implemented contemporary fonts and visuals to improve overall usability. ### UX Designer @ HELPipedia Jan 2023 – Jan 2023 | New York, New York, United States Orchestrated a comprehensive redesign of HELPipedia's website, overseeing user research, wireframing, and prototyping phases. Directed cross-functional teams through the UX design process, ensuring alignment with project goals and user needs. Implemented WCAG principles to achieve accessibility compliance, enhancing usability across diverse user demographics ### Product Designer @ KPCR 92.9FM Jan 2022 – Jan 2023 | Santa Cruz, California, United States Designed a user-friendly mobile application focused on cocktail recipes, aimed at streamlining the mixology learning curve. Implemented intuitive UI/UX elements to provide step-by-step guidance, catering specifically to beginners in the field. ### Concept Developer @ Kitas kampas Jan 2021 – Jan 2023 | Lithuania Experienced Concept Designer with expertise in art direction, project management, and budget control. Known for crafting sophisticated bar atmospheres in Europe, blending creativity with practicality. Adept at overseeing projects from conception to execution, ensuring exceptional results within budgetary constraints. ### Restaurant General Manager @ Senatorių Pasažas Jan 2022 – Jan 2022 | Vilniaus, Lithuania Versatile Restaurant General Manager with a unique background in UX and product design. Demonstrated leadership in overseeing restaurant operations, staff training, and customer experience optimization. Skilled in applying design principles to enhance user interactions and satisfaction in dining environments. ### Product Designer @ Diageo Jan 2022 – Jan 2022 | Berlin, Germany Orchestrated the creation of a user-centric mobile app, revolutionizing mixology education. Crafted intuitive UI/UX features for seamless navigation, simplifying cocktail recipe exploration. Targeted at novice mixologists, enhancing their learning journey with step-by-step guidance. ## Education ### Master of Arts - MA in Music Performance, General Lithuanian Academy of Music and Theatre ### Performance art and music pedagogy in Music Performance, General Lithuanian Academy of Music and Theatre ## Contact & Social - LinkedIn: https://linkedin.com/in/ruta-roberts - Portfolio: http://rutaroberts.com --- Source: https://flows.cv/ruta JSON Resume: https://flows.cv/ruta/resume.json Last updated: 2026-04-13