Defined the design vision and strategy for feedback channels and participant management, boosting engagement 15% through data-driven, human-centered design (measured via Tableau: monthly active users, repeat logins).

Spearheaded end-to-end design for an AI-ready survey builder, delivering 3 months ahead of schedule and increasing participation by 15% with dynamic user flows.

Standardized design systems with product and engineering teams, enhancing platform efficiency and laying groundwork for AI-powered feedback analysis.

Stepped in as interim product manager, leading 4 developers and a designer to launch Workflows—a feedback engine adopted by 75% of customers, reducing churn and increasing LTV.

Introduced a new product delivery methodology and process, accelerating time from ideation to launch of product initiatives by ~40% through streamlined processes and engineering efficiency metrics.

Mentored a junior designer while collaborating to establish a design ops team and user research function.

Led a team of 6 designers to craft a customer-centric design vision, driving a 40% increase in product delivery efficiency using Shape Up methodology.

Built and scaled a design system in 3 months, adopted by engineering, unifying Compass (customer portal), professional tools, and a full SaaS platform overhaul for enhanced usability.

Fostered an inclusive, collaborative team culture for the design team, hosting weekly 1:1s, developing performance metrics, and creating a leveling framework for career growth.

Championed user research and usability testing, partnering with engineering to align design with technical feasibility, measured via Heap analytics.

Collaborated with sales, marketing, and execs on product vision and roadmaps, presenting strategy at all-hands meetings.

Mentored 100+ UC Berkeley online students in UX/UI and full-stack development across three 6-month courses, improving job placement rates by 20% through data-driven design coaching.

Developed curriculum emphasizing Figma, React, and user research best practices, equipping students for leadership roles in tech.

Received formal training in education, mentorship, and leadership, honing skills applied in subsequent design management roles.

Designed SharePoint-based intranets for enterprise clients, increasing internal communications by 30% through service design and multi-step workflows.

Established accessible design systems and component libraries, streamlining development and ensuring WCAG compliance for a large credit union and other clients.

Revamped UI for a legacy enterprise SaaS platform as part of a 3-person design ops team, building a scalable design system and component library supporting 150+ engineers.

Led Project Phoenix, a 0-to-1 asset management extension, centralizing look-and-feel for marketing teams—key to Adobe’s 2020 acquisition.