# Ryan R. > Principal Experience Designer @ Verizon | Product Designer/ User Experience Lead Location: New York, New York, United States Profile: https://flows.cv/ryanr Product and UX leader specializing in simplifying complex digital systems across enterprise and consumer platforms. Trusted to bring structure to ambiguity, align cross-functional teams, and deliver clear, scalable product decisions. Known for reducing friction, elevating usability, and executing with focus. ## Work Experience ### User Experience Lead @ Various Companies Jan 2020 – Present | New York City Metropolitan Area GroupM Led UX research, strategy, and design for multiple B2B platforms, translating complex business needs into clear, usable product experiences. Gannett Conducted discovery, UX strategy, and prototyping for the redesign of Gannett’s corporate website, focusing on structure, usability, and clarity. Dexpósito & Partners Delivered discovery, design, and prototyping across multiple digital initiatives, helping shape early product direction and experience foundations. ### Principal Experience Designer @ Verizon Jan 2024 – Jan 2025 | New York, United States • Led the redesign of app-based wireless experiences for Visible, emphasizing accessibility and inclusivity. • Drove design decisions that contributed to achieving a 2024 JD Power Award for the highest-ranked wireless retail experience. • Collaborated with cross-functional teams to ensure radical simplicity in user experience design. ### Sr. Lead Experience Design Strategist @ Kyndryl Jan 2023 – Jan 2023 | New York, United States Led workshops and developed digital experiences and sales platforms. Oversaw UX research, strategy, wire-framing, and design processes to enhance user engagement. ### Sr. User Experience Designer @ Kyndryl Jan 2022 – Jan 2023 | New York, United States ### User Experience Lead @ Huge Jan 2022 – Jan 2022 | New York City Metropolitan Area ### Sr. User Experience Designer @ Cannondale Jan 2021 – Jan 2022 | New York City Metropolitan Area ### UX/UI Lead @ Isobar Public Sector Jan 2021 – Jan 2021 | New York, United States Client: U.S Airforce ### User Experience Lead @ Hero Digital Jan 2021 – Jan 2021 | New York City Metropolitan Area Client: First Bank ### Digital Experience Lead @ Digital Nexus Jan 2019 – Jan 2020 | New York, United States Proposed solutions that optimized digital experiences. ### Associate Creative Director / Art @ Freelancer Jan 2018 – Jan 2019 | Greater New York City Area Created and delivered digital and 360 campaigns for Fortune 500 clients. ### Design Director @ Spike TV Jan 2018 – Jan 2018 | Greater New York City Area Responsible for concepting and creating key art and developing comps and decks for new business pitches across agency business. ### Associate Creative Director @ BGB Group Jan 2017 – Jan 2017 | New York City Metropolitan Area ### Sr. Art Director @ DDB Jan 2017 – Jan 2017 | New York, United States ### Group Art Supervisor @ Havas Tonic Jan 2016 – Jan 2017 | New York City Metropolitan Area Vascepa ### Digital Sr. Art Director @ The Bloc Jan 2016 – Jan 2016 | New York City Metropolitan Area Zoetis ### Sr. Art Director @ Publicis Jan 2015 – Jan 2016 | New York City Metropolitan Area ### Sr. Art Director @ Daggerwing Group Jan 2014 – Jan 2015 | New York City Metropolitan Area Keytruda ### Sr. Art Director @ Arnold Worldwide Jan 2013 – Jan 2014 | New York City Metropolitan Area ### Art Supervisor @ Digitas Health Jan 2013 – Jan 2013 | New York, New York, United States ### Sr. Digital Art Director @ Saatchi & Saatchi Wellness Jan 2012 – Jan 2013 | New York, New York, United States Humira RA, PSA, Nexium, FrontLine, Gilead ### Sr. Art Director @ Prime Access Jan 2010 – Jan 2012 | New York, NY Handled global and national 360 campaigns that include print, digital and non-traditional uses of media. Clients included Merck, Hyatt Hotels & Resorts. ### Art Director @ GlobalWorksNYC Jan 2008 – Jan 2010 | New York, NY Art direction of digital and 360 campaigns. Clients included Cablevision, Guardian Life Insurance, Ernst & Young and Hughes Network Systems. ### Sr. Interactive Designer @ UWG Jan 2005 – Jan 2008 | New York, NY Collaborated with creative directors and developers in developing digital campaigns for top clients, such as Ford Motor Company, Lincoln, HSBC, Time Warner Cable, Colgate, Kraft Foods, ConEdison, Burger King. ### Sr. Designer @ Wieden + Kennedy Jan 2005 – Jan 2005 | Greater New York City Area ### Art Director @ Tbresnerassociates Inc Jan 2003 – Jan 2005 ## Education ### Continuing Education School of Visual Arts ### BFA in Communication Design Instituto de Diseño Perera ## Contact & Social - LinkedIn: https://linkedin.com/in/ryanrequena - Website: https://ryanrequena.com --- Source: https://flows.cv/ryanr JSON Resume: https://flows.cv/ryanr/resume.json Last updated: 2026-02-23