# Sahar Farhidmehr Goodarz > Sr. Product Designer Location: San Francisco Bay Area, United States Profile: https://flows.cv/saharfarhidmehrgoodarz I’ve had the opportunity to work with two HealthTech companies recognized in TIME’s World’s Top HealthTech Companies 2025, contributing to products used at scale in the healthcare space. CancerIQ and Medrio! Senior Product Designer with 11+ years of experience, including 9 years in healthcare and regulated environments. Experienced in fast-growth teams, delivering end-to-end product design from discovery through launch. Known for simplifying complex workflows into intuitive, scalable experiences. Brings strong UX judgment, business insight, and empathy to collaborative product teams. ## Work Experience ### Sr. Product designer @ CancerIQ Jan 2024 – Present As the sole product designer at CancerIQ, I lead end-to-end design across the company’s digital products, shaping user experiences that support cancer risk assessment, prevention, and patient engagement. Key Responsibilities: Own the full product design lifecycle—from discovery and research to wireframing, prototyping, and high-fidelity design Collaborate closely with product managers, engineers, and stakeholders to define product strategy and translate complex healthcare requirements into intuitive user experiences Conduct user research and usability testing with clinicians and patients to inform design decisions Design scalable, accessible, and compliant interfaces aligned with healthcare standards (e.g., HIPAA considerations) Establish and maintain design systems, ensuring consistency across platforms Balance business goals, user needs, and technical constraints to deliver impactful solutions Advocate for user-centered design across the organization and influence product direction Impact: Drive the design vision and UX strategy as a team of one Improve usability and engagement for both patients and healthcare providers Enable faster product iteration by introducing efficient design processes and systems ### Senior Product Designer @ Medrio Jan 2020 – Jan 2024 | San Francisco Bay Area Define, design and documented Medrio's design system. Define, and documented Medrio's Personas. Working with a brilliant team of Product Managers in order to re-design our software and design new features. Developed, designed and created the entire list of personas ### User Experience Designer @ Medrio Jan 2018 – Jan 2020 | San Francisco Bay Area Human-centered design process to deliver an easy-to-use user interface and user experience Research customers, competitors, and products Develop personas, scenarios, and user stories Work with stakeholders to identify requirements Create wireframes, prototypes, and high-fidelity mock-ups Develop and implement usability testing Design for accessibility standards Create and maintain usability documentation Work with developers to ensure product quality Work closely with product managers and marketing to maximize customer success Ensure products are tested with customers and validated against business goals ### Jr. UX/UI Designer @ Medrio Jan 2017 – Jan 2018 | San Francisco, CA Leverage a human-centered design process to deliver an easy-to-use user interface and user experience Research customers, competitors, and products Create wireframes, prototypes, and high-fidelity mock-ups Develop and implement usability testing Work with developers to ensure product quality Work closely with product managers to maximize customer success Ensure products are tested with customers and validated against business goals ### Advisory Board @ Persian Women In Tech Jan 2018 – Jan 2021 | San Francisco Bay Area Lead design, and execution of a responsive design. create an effective way to tell our brand story and promote our product to our customers. Ensure bi-weekly emails are completed accurately and on schedule without deployment hiccups; the newsletter will be read by a wide variety of members (8K+). responsible for delivering innovative and forward-thinking designs that are well-composed, on brand and meet the marketing and business objectives. My Contribution: - Design and maintenance of monthly email newsletter - Design and layout emails in partnership with editorial and marketing that tell compelling stories and meet business objectives ### Intern - UX Designer @ StreamLoan Jan 2016 – Jan 2017 | San Francisco Bay Area ### UX Freelancer @ Self-Employed Jan 2016 – Jan 2016 | San Francisco Bay Area I provide user research, UX/UI design and usability consulting. My background in customer interactions between an organization and its product over the duration of their relationship will help me understand users' needs and prioritize the challenges and create solutions to meet the business goals. I'm available for consulting work and full-time opportunities. ### UX / UI / Visual designer @ Alsoblue Jan 2016 – Jan 2016 | Palo Alto I provided user flow, UX/UI design, and usability consulting. I helped with customer interactions between an organization and its product and prioritize the challenges and create solutions to meet the business goals. ### UX Consultant @ Indulge - GA Labs Jan 2016 – Jan 2016 As a graduate of General Assembly, I was chosen to be a part of a group of Product Designers and consult them with their last project for graduation. My role was to create personas and wireframes including the user flow. The logo was created by me as a part of visual design. I worked side by side with the developers and engineers. the MVP is available in the link below: https://afternoon-sierra-48284.herokuapp.com ### UX Consultant @ GA - Madison Reed Jan 2016 – Jan 2016 Client project at General Assembly Information Architecture, Visual Design and User Interaction Design Conducted user research, create new Information Architecture and Create New Interaction for user Routine in the website. Visual Design -- Survey -- User Journey Mapping – Wireframing -- Sketching ### Private Banking @ Northern Trust Wealth Management Jan 2014 – Jan 2015 | San Francisco, California Developed and managed credit relationships with high net worth individuals and corporations/partnerships to provide investment, credit, and capital market products and services. Reviewed individual account relationships to determine the banking and investment needs of clients. ### Business Banking Specialist @ Wells Fargo Jan 2010 – Jan 2014 | Wells Fargo, Headquarters San francisco Proactively grew and deepened relationships with existing small business customers as well as actively prospects for new Wells Fargo small business and retail customers.An active champion for small business and bring focus and attention to small business opportunities. My key accountabilities were to offer deposit, lending, and other small business product solutions in order to serve as an expert in referring business packages and achieving profitability objectives that meet the customer’s needs and financial goals. ## Education ### User Experience Design Immersive General Assembly ### California Certified in Interior Design Interior Designers Institute ### Bachelor's degree in Business Information Technology London School of Business and Management ### Bachelor's degree in Computer Software Technology Azad University (IAU) ## Contact & Social - LinkedIn: https://linkedin.com/in/sahargf - Portfolio: https://www.sfproduct.design/ --- Source: https://flows.cv/saharfarhidmehrgoodarz JSON Resume: https://flows.cv/saharfarhidmehrgoodarz/resume.json Last updated: 2026-04-13