Hello, I'm Sandro, As a seasoned Senior Product Designer with over 8 years of experience, I possess a keen eye for aesthetics and a passion for crafting compelling user experiences.
Silicon Valley, California, United States
With a keen eye for aesthetics, on a freelance basis, I have picked up Web3, and Fintech Product Design commissions regularly. On most occasions, I do Branding and Illustration material as well.
Recent clients include:
Thatch — Thatch helps businesses of all shapes and sizes give great healthcare to their teams. (August 2023 to Present)
I'm a principal Digital Designer at Thatch, my ongoing duty consists of Wireframing Dashboard pages, Updating Landing Pages, and doing Marketing Material for Social Networks.
Worldcoin — Building the world's largest identity and financial network to serve as a public utility, giving ownership to everyone. (May to July 2022)
On behalf of A11/Thirdweb Agency in a 3-month co-operation course, I have contributed to building Sam Altman's owned Crypto/FIAT Wallet App — World ID, and Landing Page as well. The App is available for everyone and is used by 2.6 million people worldwide.
Sweatcoin — Virtual currency rewarding physical activity (Jan to March 2023)
In a design team consisting of 6 people, I've helped Sweatcoin to design their Sweateconomy App for iOS/Android. My duty consisted of wireframing and doing high-level UI design, which is now available for 120 million people all across the globe.
zkautomate — Web3 Automation Algo for Trading Bots (October to December 2023)
zkautomate uses no-code and Account Abstraction to allow high-frequency trading for all types of users. On a 3-month basis, I've helped 5 people engineering team design MVP, Branding, and Landing Page for a San Francisco-based startup. In December, zkautomate got seed funding worth 0.6 million dollars.
Lamatechnology — The power of blockchain brought to you (January to May 2022)
In the course of 5 months, I was assigned to Lamatechnology as a Design Lead. I designed 5 digital banking products from scratch; Lama App, Lama WebApp, Lama Business WebApp, Lamatechnology Umbrella Landing Page, and Lamaverse Landing Page.
2019 — 2023
San Francisco Bay Area
Remote digital product design agency Caviar works closely with Fortune 500 and Silicon Valley Startups. Specializing in full turnaround; Website Design, Product Design, Branding Design, Logo Design, Illustrations, and Animations.
In the course of 4 years, I cooperated closely with the founder of the agency Alex Banaga, and together we shipped MVPs (Interactive prototypes for Dashboards, Mobile Apps) for numerous startups. My duty also included Branding, design for Landing Pages and Illustrations.
Clients include:
NFT.com, Copy.ai, Relay, Roboflow, Sola, Summit, Prehab, Nabis, Column Tax, Fion, Opendoor, Immutable Holdings and many more.
2022 — 2023
San Francisco Bay Area
Neuron is the leading UX/UI design agency for B2B workplace products. They partner with companies to create tools that increase sales, productivity, and business intelligence.
In the course of 6 months, I've helped design Minimum Viable Products (MVPs) for Silicon Valley startups which involved working in fast-paced, innovative environments. My experience included various aspects that contribute to successful MVP design, such as:
Rapid Prototyping: Creating prototypes swiftly to test concepts and functionalities, allowing for quick iterations based on user feedback.
User-Centric Approach: Focusing on user needs and behaviors to design intuitive interfaces and experiences that resonate with the target audience.
Lean Design Methodologies: Embracing agile and lean methodologies to efficiently deliver MVPs, emphasizing speed, adaptability, and iterative development.
Cross-functional Collaboration: Working closely with diverse teams—engineers, product managers, stakeholders—to align on goals and effectively translate ideas into actionable designs.
Iterative Improvement: Emphasizing continuous improvement based on user testing, analytics, and feedback loops to refine the product.
Scalability and Flexibility: Designing MVPs with scalability in mind, anticipating future growth and ensuring flexibility to accommodate evolving user needs and market demands.
Clients include:
Vendr, Jobble, AcuityMD, WorkForce, Geojam.
2020 — 2022
Berlin, Germany
End-to-end UX/UI agency with a focus on dashboards for data visualization, software design, and MVPs.
Collaborated with cross-functional teams to understand user needs and create seamless, visually appealing user interfaces for web and mobile applications.
Developed wireframes, prototypes, and user flows that effectively communicated design ideas and concepts.
Conducted user research, usability testing, and gathered feedback to iterate and enhance user experiences.
Worked closely with developers to ensure design feasibility and maintain design consistency throughout the development lifecycle.
Clients include:
Porsche, Union Investment Bank, Wunderman Thompson, Bundesdrückerei, E.ON, Axel Springer, Goethe Institut, Media Impact, WELT, T-online, WikiMedia, Ströer.
2019 — 2020
Tbilisi, Georgia
The leading retail banking player in Georgia, serving 2.4 million clients through the widest network of 277 retail branches, 842 ATMs, and 2,825 Express Pay (self-service) terminals, a sales force of more than 3,000 people, along with our diverse products and services.
My main duty was designing for Business Banking Web and Mobile app.
User Research and Analysis: Conducted thorough user research to understand the needs, behaviors, and pain points of banking customers.
Analyzed data and user feedback to derive actionable insights that inform design decisions.
Created intuitive user journeys and wireframes for Internet banking Web/Mobile platforms, ensuring ease of navigation and accessibility.
Designed and prototyped user interfaces for web and mobile banking applications, considering usability protocols and regulatory requirements.
Collaborated closely with Stakeholders, Developers, and 10+ Product Designers to ensure the feasibility and implementation of designs.
On a 6-month basis, I've helped the Bank of Georgia Design Team to roll out Design System (http://bog.design/) the first of its kind in the region.
Education
Georgian Technical University
Bachelor's degree
Georgian American University - GAU
Bachelor's degree
Tbilisi State University