# Sasha Sivchenko

> Senior Product Designer | Strategy • Growth UX • Design Systems • Systems Thinking

Location: United States, United States
Profile: https://flows.cv/sashasivchenko

I’m Sasha Sivchenko — a Senior Product Designer focused on creating thoughtful, intuitive, and scalable digital experiences. My work spans the full product lifecycle: from research and UX strategy to interface design, prototyping, and cross-functional collaboration.

I specialize in simplifying complex workflows, shaping clear information structures, and designing cohesive systems that support both user needs and business goals. My background blends product design with strong foundations in visual and editorial design, giving me a holistic approach to usability, narrative, and aesthetics.

Across my career, I’ve contributed to a wide range of digital products — including commerce platforms, internal tools, consumer applications, and operational ecosystems — often helping teams navigate ambiguity, refine processes, and elevate design quality.

I believe great design is about clarity, empathy, and intentional problem-solving. Always open to meaningful conversations and teams that value collaboration, curiosity, and long-term product thinking.

## Work Experience
### Senior Product & UX/UI Designer @ Whitespectre
Jan 2020 – Jan 2021 | Andorra
As a Senior UX/UI Designer at Whitespectre, I lead end-to-end UX/UI design for digital products in e-commerce, healthcare, media, wellness, and IoT. My work bridges product strategy, research, and interface design — transforming complex business challenges into simple, scalable, and data-informed user experiences.

Partnering with cross-functional teams of product managers, engineers, and stakeholders, I’ve designed web and mobile applications for leading brands including. My contributions include defining product flows, building design systems, and driving UX strategies aligned with growth and user needs.

Highlights:
• Delivered end-to-end design for large-scale digital products from discovery to release.
• Built scalable design systems adopted across multiple client ecosystems.
• Designed data-driven features to improve personalization and engagement.
• Collaborated closely with engineering and product teams to align business and design goals.

### UX/UI Designer @ Genesis Tech
Jan 2019 – Jan 2020 | Kyiv, Ukraine
As a UX/UI Designer at Genesis Tech, I led design for several media and consumer web products — from early research and wireframes to polished user interfaces. I collaborated with cross-functional teams to deliver responsive, scalable, and visually cohesive experiences.

Highlights:
• Designed and launched a cross-platform mobile app from the ground up.
• Maintained and scaled design systems for multiple content platforms.
• Partnered with engineers and PMs to streamline product iteration cycles.

### UX/UI Designer @ InternetDevels
Jan 2018 – Jan 2019 | Lutsk
Designed web and mobile interfaces for SaaS and enterprise clients, focusing on usability, consistency, and conversion. Collaborated closely with developers and product teams to deliver functional, scalable design systems.

### UX/UI Designer @ D2 digital development
Jan 2018 – Jan 2018 | Kiev Region, Ukraine
Worked as part of the digital design team creating websites and interfaces for local and international clients across e-commerce, beauty, and health industries. Contributed to full-cycle product design — from concept and wireframes to high-fidelity UI and delivery.

Notable project: designed the Kenwood Recipe Sharing Platform, a social web experience connecting home cooks through user-generated content.

### Designer and Editor @ CN OPORA
Jan 2012 – Jan 2015 | Kiev Region, Ukraine
Designed and edited printed and digital materials for civic and educational initiatives. Oversaw layout and content editing for reports, publications, and web articles. Coordinated with print houses to prepare final production assets and ensure quality delivery.

### Senior Editor @ Zeleny Pes Publishing House
Jan 2011 – Jan 2013 | Kiev Region, Ukraine
Managed the full publishing cycle — from concept and content editing to layout design, prepress, and final print production. Collaborated with authors, editors, and printers to ensure high-quality publication delivery. Oversaw proofreading, production schedules, and design standards, often conducting on-site print reviews to maintain quality.

Also organized book launches and public events, coordinating across teams to promote new titles and strengthen community engagement.


## Education
### Master's degree in Publishing Business and Editing
Bohdan Khmelnytsky National University of Cherkasy

### Bachelor of Fine Arts - BFA in Fine Arts and Crafts Teaching
Bohuslav Humanities College of Netchy-Levytsky


## Contact & Social
- LinkedIn: https://linkedin.com/in/sashko-sivchenko
- Behance: https://www.behance.net/sivchenko
- Dribbble: https://dribbble.com/sashko-sivchenko
- Portfolio: https://sashasivchenko.com/%20%20(password:1987)

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Source: https://flows.cv/sashasivchenko
JSON Resume: https://flows.cv/sashasivchenko/resume.json
Last updated: 2026-04-17