# Saurabh Srivastava > Design leadership | Ex-Google, Ex-Yahoo Location: Sunnyvale, California, United States Profile: https://flows.cv/saurabhsrivastava With 14+ years of hands-on experience,and in that having 5 years in UX management and leadership experience. I am a Product Design Leader focused on building intuitive, scalable software products and driving clarity across complex problem spaces. I operate at the intersection of vision, strategy, execution, and go-to-market, ensuring design delivers measurable business impact. As a design manager I take full responsibility for guiding the careers of my team members and work closely with each of them to help them realize their full potential and grow as strong individuals . I advocate for the people who use our designed products as well as the members of my teams. I have a practiced eye for effective design, and am committed to create elegantly simple user experiences from otherwise complex workflows. I truly believe in the saying “Leaders build people and people build business”. For me design is the medium through which we can build products that users love but design also helps in making the world a better place to live by building trust and empathy for users. Specialties: - Building diverse and cross skilled UX teams - Building tailored design processes - Converting academic theories and best practices into frameworks for business impact - Influence strategic vision and support cross functional team on tactical roadmaps of products - People management - Conflict management I love system thinking and connecting people, technology, and spaces. My expertise and interests are connecting ecosystems, System thinking and story centric design . Design philosophy: User should feel the flows not see the flows Leadership philosophy: Accountability, Transparency , Influence, lead with example, Empathy ## Work Experience ### Design Lead and Manager - Brand advertising , ads Measurement, Ads privacy and Ads recommendation @ TikTok Jan 2023 – Present | San Jose, California, United States I currently lead four design teams within TikTok’s Global Ads Monetization org, spanning Brand Ads, Measurement, Ads Privacy, TikTok market scope and Ads Recommendation. In this role, I manage and mentor senior designers, set product and design strategy, and partner closely with product, engineering, data, and business leadership to bring advertising solutions to market at global scale. Beyond execution, I’ve built and grown a high-performing, world-class design team that consistently ships products enabling TikTok to compete — and win — as a top-tier player in the digital advertising ecosystem. My leadership philosophy centers on strong product thinking, clear decision-making, design quality, and developing designers into strategic leaders. ### Design Mentor @ DESIGNcademy Jan 2023 – Present | Santa Clara County, California, United States ### Staff Interaction Designer and Manager II @ Google Jan 2022 – Jan 2023 | Sunnyvale, California, United States I lead and manage a team of designers and researchers for the product in Google cloud, Technical Infrastructure team. I am responsible for creating vision, design strategy and UX architecture for multiple products. ### Principal Product Designer / Sr. Manager @ Yahoo Jan 2019 – Jan 2022 | Sunnyvale, California, United States I was UX architect for Identity and privacy products and manage team of designer, coordinate with cross functional teams and ensuring that design goals aligns with the company's over all goals and objective Provide product design vision, strategy, and execution for key pieces of user-facing digital identity and privacy platforms across the Verizon media / Yahoo ecosystem ### User Experience Designer IV / Manager @ Yahoo Jan 2017 – Jan 2019 | sunnyvale Leading design team for privacy products Responsible for designing privacy products and strategies to decrease privacy risks for our users by helping organizations implement more effective controls in information systems for our user's ease. Designing and building new infrastructure, making existing systems better, building new privacy-related product features so as to keep our users’ privacy at the forefront of everything we do. ( https://yahoo.mydashboard.oath.com/) ### Interaction Designer III @ Yahoo Jan 2013 – Jan 2017 | sunnyvale Lead UI designer for games.yahoo.com. ### Lead Interaction Designer @ Yahoo Jan 2013 – Jan 2013 | bangalore ReDesigned ' My yahoo! '. Users have been provided with a new look and feel and easy , intuitive interaction. Design is empowered with scalability , easy discoverability of content , responsive layout and intuitive interaction. Designed Yahoo games network website ( http://gamesnet.yahoo.com/ ). Yahoo Games Network, a new platform for third-party game developers who want to leverage yahoo capability in their games ### Senior Interaction Designer @ Yahoo Jan 2010 – Jan 2013 ### Interaction Designer @ Yahoo Jan 2010 – Jan 2010 ### User Expereince Designer (Intern) @ Yahoo! Jan 2009 – Jan 2009 ### User Expereince Designer (Intern) @ Synapse Information Services Pvt. Ltd. Jan 2008 – Jan 2008 ### Planning Engineer @ Reliance Communications Jan 2007 – Jan 2007 ## Education ### Master's degree in User experience design National Institute of Design Jan 2007 – Jan 2009 ### Master's degree in User Experience design National Institute of Design Jan 2007 – Jan 2009 ## Contact & Social - LinkedIn: https://www.linkedin.com/in/designersaurabh - Website: http://www.saurabhsrivastava.com --- Source: https://flows.cv/saurabhsrivastava JSON Resume: https://flows.cv/saurabhsrivastava/resume.json Last updated: 2026-04-07