# Sayali Shah > Senior Product Designer at Wells Fargo Location: San Francisco, California, United States Profile: https://flows.cv/sayalishah I'm a full process digital product designer, design thinker and human-loving optimist. I care most about amplifying the voices of people to facilitate the creation of meaningful and intuitive, end-to-end experiences, especially for products with positive social repercussions. Orchestrating strategy, brand and product design to create value for people through moving experiences. Generalist, User Research, Interaction Design, Visual Design, Product Design, Strategy Planning, Rapid Prototyping, User experience, User Interface ## Work Experience ### Senior Product Designer @ Wells Fargo Jan 2022 – Present ### Product Designer @ Digilock Jan 2019 – Jan 2021 | San Francisco Bay Area • Contributed to redesign company website and were able to increase the traffic by 20% through targeted SEO by reinforcing the user's goals. • Managed creative production and development for Digilock's internal client, Salesforce. • Worked with engineers and product manager to carve out the project scope and identify features to be built; for two of the largest product line which is Network Locks and Package hold. • Build symbols library to reduce repetitive work and increase consistency for scalability. ### Product Designer (Contract) @ Curtsy Jan 2019 – Jan 2019 | San Francisco Bay Area • Co-Led the design team to redesign the on boarding experience of the iOS app. • Worked directly with the founder as well as product manager to help define product goals, requirements and represent user’s point of view throughout the product planning process. • Developed and delivered a brand guidelines and high-fidelity mockups for usability testing and validation for design decisions. ### Product Designer (Contract) @ Parsnip Jan 2019 – Jan 2019 | San Francisco Bay Area • Completed end-to-end design of the search and filter function for the responsive web to decrease user friction and increase product scalability. • Validated the final designs implemented by client for newly branded product relaunch. ### Visual UI Designer @ SocioFabrica Jan 2017 – Jan 2018 | San Francisco Bay Area • Managed entire line of 30+ customer-specific exclusive web pages for product like Ross, one of the biggest retail company. Consulting with the client to spark the creation of concepts and specifications aimed at improving product functionality, value, and appearance. • Defined visual language and patterns while also engaging with product managers and engineers for clients like Nespresso, Catalina Labs, NTT • Created more effective collaborations between designers & researchers increased productivity by producing detailed guidelines and libraries. ### Graphic Web Designer @ EHANG, Inc. Jan 2015 – Jan 2016 | Redwood City, California • Work in tandem directly with the VP of marketing and technology to expand the creative strategy and the company's digital marketing and social media management. • Graphic design and creative direction for print advertising campaigns and web graphics. • Implement established graphic and brand identity standards • Create, edit and design files of deliverables for Marketing and Sales. Generate graphics for use in various social media channels. Support strategic projects and initiatives under the direction of Senior • Graphic Designer. Templates, Adobe Creative Cloud, Photoshop, Illustrator, InDesign. • Lead graphic designer for corporate marketing collateral creation for the Design Team, USA (RotorDrone Magazines, BestBuy Displays, Flyers, Brochures, etc.) ### UX Intern @ Emerge Studio Jan 2015 – Jan 2015 | San Francisco Bay Area • Member of the core in-house design team at City College of San Francisco. • Designed websites, apps for CCSF’s departments and non-profit organizations. • Incorporating UI/UX best practices in website design, and adapt designs for mobile formats. Also working closely with clients to align design objectives. • Development and execution in customer experience solutions by employing a broad array of user centered design tools including: customer experience brief, site strategy, wireframes and visual mockups, site layouts, site maps, taxonomies navigation schematics, task flows, design briefs, key screens, templates, prototypes. • As a in-house designer, we also generated logos and conceptually driven graphic design work. • Worked independently and in groups to complete projects successfully. • Good eye for proofreading ### Creative Designer @ Indi Design Jan 2012 – Jan 2014 | India • Efficiently developed design production from concept through completion. Worked closely with clients to create vision, conceive designs and consistently meet deadlines and requirements. Responsibilities included visual concepts, layouts, illustrations, emailers and etc. • To communicate ideas that inspire, inform, or captivate consumers. My job was to develop the overall production design for advertisements, branding, brochures, magazines, corporate reports, corporate stationery etc. • Completed successful projects for more than 20 clients. Key Achievements: · Achieved client goals using personal creative insight · Provided designs under extremely tight deadlines. · Established trusting relationships with designers, vendors, and key clients. · Subject matter into concrete design for branding, promotional materials and sales collateral. ## Education ### Bachelor of Fine Arts - BFA in Graphic Design Bharati Vidyapeeth Jan 2007 – Jan 2011 ### Visual & Interactive Design Certification City College of San Francisco Jan 2015 – Jan 2016 ### Bootcamp in Product Design Tradecraft ## Contact & Social - LinkedIn: https://linkedin.com/in/sayalipshah - Portfolio: https://www.sayalishah.com/ --- Source: https://flows.cv/sayalishah JSON Resume: https://flows.cv/sayalishah/resume.json Last updated: 2026-03-25