Led a team of designers and researchers to solve Apple's internal collaboration needs, create concept designs for the future of enterprise, reimagine customer interactions in channel-stores, and redesign data-center layout and operations. Also developed front-end for Apple’s Online Store. Won internal innovation and accessibility awards.

Splat is like the Wii for your smartphone. I designed & developed the product, device experience/casing, gameplay/artwork, Arduino prototypes, branding, website, video advertising. Managed designers and mechanical engineers. Obtained grant, competition, and summer accelerator funds.