# Sean Oliver > Growth Engineer @ Supabase Location: San Francisco, California, United States Profile: https://flows.cv/seanoliver I'm a frontend engineer with 15+ years of experience in tech, spanning both building and growing products. Two years ago, I made a hard pivot from product marketing to frontend engineering — shipping production-grade React/Next.js apps, integrating interfaces with LLMs, and contributing to a variety of open source projects and tools. Before that, I spent over a decade translating user insights into impactful positioning, messaging, and go-to-market strategies at startups and large organizations alike. Outside of work, I’m raising two wonderful kids and spending my evenings indie hacking — building TheraGPT, an AI-powered cognitive behavioral therapy journal, and contributing to open source projects focused on AI tools and developer productivity. I’m also co-founding a small game collective with a few like-minded dads, creating educational mobile games for children (first release coming soon). I love working at the intersection of customers and code, where I can blend strategic thinking with hands-on implementation to ship things that matter. ## Work Experience ### Software Engineer, Growth @ Supabase Jan 2025 – Present | San Francisco, California, United States ### Frontend Engineer, Growth @ Gamma Jan 2023 – Jan 2025 | San Francisco, California, United States Built and launched Gamma’s AI Image Dashboard for reviewing, editing, and generating AI images across presentations. Designed and implemented Workspace Settings for user permissions, billing, metadata, and default theming controls. Improved in-presentation AI generation UX by adding variation selection and historical image review to optimize prompt workflows. Led frontend work on onboarding growth experiments, streamlining theme selection UX and improving activation rates. ### Software Engineer @ Smol AI Jan 2023 – Jan 2023 | San Francisco, California, United States Selected for the Vercel AI Accelerator (Summer ‘23) as part of a small team building open-source devtools at the frontier of AI UX. Architected and rebuilt the frontend of Smol Menubar, a modular Electron app that simultaneously supported 14+ LLM providers across local and cloud models Designed and shipped a fully customizable agent UX framework in React + TypeScript, enabling plug-and-play extensibility Created the launch video Swyx used to re-launch the project to developers, helping drive Smol’s early traction and visibility Contributed to community growth by expanding documentation, triaging GitHub issues, and reviewing PRs from contributors Built the AI chatbot for the inaugural AI Engineer Summit (now AI Engineer World’s Fair), powering live attendee Q&A via a custom RAG pipeline with LlamaIndex ### Software Engineer @ State Technologies Jan 2023 – Jan 2023 | San Francisco, California, United States Contributed to the development of an AI-powered enterprise quote-to-cash platform that streamlined sales workflows with intelligent data insights. Built a natural language interface that let users query their sales data via LLMs — using function calling to generate standardized JSON responses and rendering them into dynamic, interactive charts Delivered the frontend and integration for an AI-powered Sales Ops dashboard, enabling reps to visualize and act on custom insights in real-time Worked across the stack on core features including authentication (AWS Cognito) and data flows Mentored an intern getting up to speed with React and modern frontend best practices ### Software Engineer @ Story.com Jan 2023 – Jan 2023 | San Francisco, California, United States Frontend engineer supporting core feature development for StoryBird’s AI storytelling app. Shipped performance optimizations to the core story generation flow for faster, more responsive UX. Implemented updated payment gates and credit-based access for premium features. Collaborated with the founding team to iterate on user experience and product direction. ### Product Marketing @ Square Jan 2021 – Jan 2023 | San Francisco, California, United States Joined Square via acquisition and led product marketing for Team Communication, a new product offering within Square Staff (Square’s employee management platform built on top of Payroll). Led the naming and GTM strategy for Team Communication — the evolution of Crew — through a research-driven, cross-functional process that aligned executive stakeholders around positioning and messaging. Supported the full sales transition from Crew to Team Communication, including customer migration, Salesforce data integrity, and internal enablement across Sales, Sales Engineering, and Customer Success. Partnered closely with Square sales leaders to integrate Team Communication into broader Staff and Payroll narratives, surfacing new cross-sell opportunities and unlocking deeper value for both Square and Crew customers. Continued supporting Crew’s sales motion throughout the transition, ensuring continuity and customer trust while preparing the market for Team Communication’s launch. ### Director of Marketing @ Crew Jan 2018 – Jan 2021 | San Francisco, CA Built and scaled the marketing function at Crew from the ground up — growing the team from 1 to 10 and owning brand, content, events, lifecycle, and go-to-market strategy through Crew’s acquisition by Square. Led all facets of GTM, from content and campaigns to brand and product positioning, working cross-functionally with sales, customer success, and product to define Crew’s narrative and move leads through the funnel. Built out Crew’s conference strategy and event presence, especially in industries like quick-service restaurants and retail — including flagship booths at national conferences (NRA, NGA) and a full event playbook. Created dozens of customer stories and case studies, including high-production video assets used in conferences and sales cycles. Partnered closely with sales to produce one-pagers, decks, and key pitch slides that became foundational to Crew’s enterprise positioning. Led a full brand refresh, modernizing the visual identity and messaging to better reflect product value across multiple verticals. Oversaw two full website rebuilds (Wix → HubSpot), including frontend implementation in partnership with a technical designer. Migrated CRM and lifecycle stack to HubSpot, integrating with Salesforce and eventually replacing Zendesk for CS — enabling better lead nurturing, drip campaigns, and marketing-sales alignment. Ran paid acquisition campaigns (LinkedIn, Google Display) to promote long-form content and generate qualified leads. ### Senior Manager, Product Marketing @ Lyft Jan 2015 – Jan 2018 | San Francisco, CA Led product marketing for Lyft’s suite of non-core ride products, including shared, premium, and commuter offerings — driving GTM strategy, user research, and growth experimentation across markets. Owned go-to-market strategy for Lyft Line, leading launches across dozens of U.S. cities and playing a key role in rebranding the service to Lyft Shared to better reflect rider expectations and improve clarity. Built and scaled a PMM team focused on Lyft’s premium ride modes (Line, Lux, XL), partnering with Product, Ops, and Brand to tailor campaigns and product experiences to regional nuances. Led GTM for Lyft Carpool, a commuter-focused ride option piloted in San Francisco. Collaborated cross-functionally to test value propositions, refine the rider experience, and understand commuter behavior through first-party research and unit economic modeling. Ran growth and pricing experiments to optimize rider acquisition and improve mode utilization in competitive urban markets. ### Senior Product Marketing Manager @ Optimizely Jan 2013 – Jan 2015 | San Francisco, CA As Optimizely’s first product marketer, led go-to-market strategy, positioning, and conversion optimization across the full product portfolio. Drove the end-to-end GTM for Optimizely’s mobile SDK, including developer documentation, launch content, and product positioning. Wrote technical whitepapers and blog posts demystifying topics like CDN architecture, client-side rendering, and performance best practices. Built the analytics framework used to track activation and feature adoption, helping inform product roadmap prioritization. Designed and executed in-product experiments and lifecycle messaging to increase free-to-paid conversion and engagement. ### Product Marketing Manager @ LinkedIn Jan 2012 – Jan 2013 | Mountain View, CA Worked across both the Core Product and Growth teams to help shape some of LinkedIn’s most visible and widely used features. Led GTM strategy for LinkedIn’s revamped Search platform, a major upgrade that introduced filters like job type, company, and location — unlocking deeper utility from LinkedIn’s structured data. Launched Endorsements, including a full-funnel email and in-product strategy that helped drive LinkedIn’s highest-ever daily usage at the time. Partnered closely with product and engineering on feature rollout, positioning, and user education for high-impact surfaces. Contributed to growth experiments aimed at improving invite conversion, including redesigns and targeting improvements for emails like People You May Know. ### Product Marketing Manager @ Microsoft Jan 2009 – Jan 2012 | Redmond, WA ### PennCAP Pre-Freshman Peer Counselor @ University of Pennsylvania Jan 2007 – Jan 2008 | Philadelphia, PA ### Information Technology Advisor @ University of Pennsylvania Jan 2006 – Jan 2008 | Philadelphia, PA IT support, setup, and troubleshooting for college house of 800+ students. ### Retail Marketing Intern @ Sunoco, Inc. Jan 2007 – Jan 2007 | Philadelphia, PA ## Education ### BS Economics in Marketing, Retailing The Wharton School ### Software Engineering Immersive Rithm School ## Contact & Social - LinkedIn: https://linkedin.com/in/theseanoliver - Portfolio: http://seanoliver.me --- Source: https://flows.cv/seanoliver JSON Resume: https://flows.cv/seanoliver/resume.json Last updated: 2026-04-11