Led workshops, conducted research and partnered with stakeholders across a wide variety of initiatives for BlackRock and iShares, building out new experiences in record time, & receiving multiple internal awards. Filed successful patent applications, defining key use cases with stakeholders for BlackRock's future-facing AI capabilities. Mentored and provide feedback across design org & led direct reports for delivery of new features and functionality for Advisor Center, BlackRock's premiere digital offering for US wealth & financial advisors.

Recipient of BlackRock’s internal marketing design innovation award (2022), and the Charles S. Hallac award (2023).

• Identified new revenue strategies and business opportunities by leveraging innovation workshops, vision documents, design concepts, prototypes, strategy and process improvements.

• Provided key input and insights to evolve and grow design systems across BlackRock.

Provide key thought leadership aligned to longer-term goals for BlackRock’s Digital Experience Team through published research to inform design strategy for the future vision of BlackRock/iShares web properties/user experiences.

Design partner and acting head of design for VC Firms, Founders, Fortune companies and various startups, aligning business strategies with established and emerging design management paradigms that produce profitable results. Provide growth-focused leadership and strategic ideation with expertise spanning business, product, marketing, and brand—leading to final design execution of consumer-facing products and services.

• Deliver highly effective design strategies for digital products, which measurably drive customer adoption/satisfaction, leading to business growth and industry awards. Apply a multifaceted holistic design approach that leads teams towards new opportunities and fresh approaches resulting in more desirable products, better services, and stronger customer loyalties.

• Full-stack designer, equally adept in all aspects and phases of product (UX/UI) ideation and design, marketing, advertising, and communication design strategies and tactics.

• Act as tireless advocate for users as well as business goals, and understand how to balance and achieve sometimes conflicting needs.

Principal UX Design Manager overseeing all pre-holiday redesign efforts and deliverables, across mobile and web teams.

Socrates AI is an artificial intelligence engine that works with existing enterprise systems & documentation, providing answers to employee’s questions and taking action, mirroring the consumer experience.

Head of Design

Referred by my former CEO and brought in at the VC/board level to lead the design efforts for a similar enterprise AI product as previous company, Espressive.

• Singlehandedly designed and launched a vastly improved value proposition and website for Socates.AI, working with the Sales team to distill highly technical concepts into user-friendly and effective marketing copy.

• Lead design improvements of the core Socrates.AI user experience, which were well received by customers and end users.

• Evolved the consumer-facing brand personality of Socrates.AI to be highly differentiated in the market of AI products, across multiple touch points.

Head of Design for a series A venture backed AI software company.

Espressive is enterprise software made “consumer-friendly” in its approach, driving adoption with its best-in-class user experience and AI that “gets things done” for both employees and their agents across the organization. http://www.espressive.com

Head of Design

• Lead the design of the core Espressive MVP as employee #6, producing a groundbreaking new product experience that is highly desirable and differentiated in the marketplace, for both customers and end users. Defined the consumer-facing brand personality of Espressive which speaks to real human needs and desires, not abstract technical concepts.

• Created a truly novel system for third party co-branding which maintains the unique brand voice of the product, while giving meaningful ways for corporations to express themselves.

• Referred by the CEO to the VC/board of a similar company to continue similar work in the enterprise/AI space.