• Designed, introduced, and managed an inclusivity-led strategy for Instagram, Facebook, and TikTok

• Developed and launched an influencer campaign to promote a new line of liquid products which advanced influencer and affiliate marketing profits

• Organized and hosted focus groups, live virtual events, giveaways, and promotional campaigns directed at underserved and underrepresented Black women for the sake of building a strong brand community

• Provided weekly progress reports on analytics and deliverables

• Chosen and trained as an apprentice in a highly selective, competitive writing program to craft poetry portfolios and advance public speaking skills

• Trained by award-winning singer/songwriter Jamila Woods and Emmy-nominated writer Kevin Coval

• Participated in paid poetry performances across the nation including The Art Institute of Chicago

• Operationalized spoken word and creative writing as a means of community leadership and building