During my time at Conductiv, I led the redesign of an AI-powered contract analysis tool, integrating a Microsoft Office plugin and chatbot to streamline workflows and enhance usability. This resulted in 60% product adoption and revenue generation within 8 months, with the product featured at 4 national healthcare conferences. I orchestrated cross-functional collaboration between product, design, and engineering teams to define and prioritize feature roadmaps, driving UX improvements that contributed to an NPS increase from 34 to 70 over 12 months.

I spearheaded the creation and implementation of a comprehensive design system, developing 40+ reusable UI components that improved design consistency across platforms and reduced design-to-development time. I also conducted in-depth user research for an emerging marketplace product, synthesizing insights from interviews to drive data-informed, user-centric design strategies.

As part of a broader UX overhaul, I led a heuristic evaluation, redesigned the information architecture, and collaborated with cross-functional teams to successfully pitch a new platform vision to leadership. Additionally, I mentored junior designers, guiding them through onboarding, the design system, workflows, and project handoffs to ensure smooth transitions and foster team growth.